Publicist

Flexjet • Cleveland, OH

2d • Hybrid

About The Position

The Publicist position focuses on communicating with news media reporters and editors, cultivating strong relationships with key media contacts, and securing high-profile media placements in top-tier publications. This role also involves managing influencer relationships and is part of the marketing department's internal media relations agency, serving brands under the Directional Aviation family of companies. The position is based in either the New York, NY offices or the Cleveland Headquarters and requires approximately 30% travel, including occasional international travel. A passion for aviation and travel is desirable.

Requirements

• Bachelor’s degree: English, journalism, marketing, business or communications.
• 8+ years’ experience.
• Ability to prioritize and complete multiple projects simultaneously, and work in a team environment.
• Ability to effectively communicate with C-level executives.
• Working Knowledge of Microsoft Office (Word, Excel and PowerPoint, Outlook).
• Strong grasp of AP Style, grammar.
• Demonstrate a history of success in news media placements.
• Ability to accept feedback and work collaboratively as part of a team while still advocating a clear creative vision.
• Must possess the legal ability to work in the United States.
• Exceptional written and verbal communication skills.
• High Proficiency in Microsoft Office including PowerPoint, Word and Excel.
• Must be able to work in a fast-paced, collaborative environment.
• Must have excellent organizational skills and passionate attention to detail.
• Must have the ability to multi-task and adhere to tight deadlines.
• Must be available to travel.

Nice To Haves

• A passion for aviation and travel are desirable.

Responsibilities

• Cultivate and maintain strong relationships with key media contacts, including luxury lifestyle publications, business press and aviation industry journalists.
• Secure high-profile media placements in top-tier New York-based and national publications.
• Secure local coverage in key markets.
• Arrange and manage media interviews, press conferences and exclusive media events.
• Guide senior leadership through broadcast appearances and provide critical feedback on the segment factoring in the company’s vision and goals.
• Regular collaboration with company Chairman on storyline development for company and his personal brand.
• Develop engaging story pitches that showcase our unique offerings, such as our Cleveland-based global command center, our diverse fleet and our commitment to safety and luxury among other elements of this global business.
• Identify and secure partnerships with high-profile individuals and influencers in entertainment, business and fashion.
• Manage VIP influencer relationships and coordinate exclusive experiences to generate positive word-of-mouth and media coverage.
• Prepare regular reports on media relations activities, results and recommendations for senior management.
• Collaborate with cross-functional teams.
• Collaborate with European public relations agency.
• Contribute to the development of overall media relations strategies and best practices.
• Proactively seek out information to inform assigned writing projects from subject matter experts from across all functions of the company.
• Analyze campaign effectiveness and prepare regular reports, using data to inform future strategies.
• Stay informed about industry trends, competitor activities and relevant news to guide company initiatives.
• Contribute to the development of overall media relations strategies and best practices.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior