Public Relations, Social Media & Strategic Partnerships Manager

Modern Woodmen of America•Rock Island, IL

50d•$105,000 - $120,000•Onsite

About The Position

The Public Relations, Social Media & Strategic Partnerships Manager leads integrated strategies that elevate Modern Woodmen’s brand, strengthen its reputation, and build meaningful connections with key audiences. The role oversees public relations, social media, sponsorships, community engagement, and reputation initiatives, bringing the organization’s mission and values to life. It calls for a strategic storyteller, relationship builder, and collaborative leader who uses insights to guide action and develops a high-performing team. Modern Woodmen of America is a fraternal benefit society with over $18 billion in assets. It combines member ownership with a social mission, bringing together people with common bonds, providing life insurance and investment products, and supporting a volunteer network. This is a full-time, salaried, office-focused position based on-site, with limited remote days. The annual salary range is $105,000–$120,000, with the specific rate dependent on the successful candidate’s qualifications and prior experience. Candidates outside the stated range may also be considered based on experience, skill, and education.

Requirements

Bachelor’s degree in public relations, communications, marketing, journalism, business, or a related field; equivalent related experience may be considered.
Previous leadership or supervisory experience.
Excellent writing, editing, presentation, and message-development skills.
Ability to connect public relations, social media, and sponsorship strategies to organizational priorities and measurable outcomes.
Ability to build strong relationships with leaders, media, community and sponsorship partners, and other stakeholders.
Ability to manage multiple priorities with creativity, attention to detail, and follow-through.
Ability to use communication metrics, media coverage, sentiment, and campaign results to guide recommendations.
Discretion, sound judgment, and professionalism in sensitive or high-profile matters.

Nice To Haves

A minimum of seven years of progressive experience in public relations, communications, social media, sponsorships, marketing, crisis communications, or a related field is preferred.

Responsibilities

Develop, implement, and manage integrated public relations, social media, sponsorship, community engagement, and reputation strategies aligned with organizational goals and brand standards.
Promote and protect the organization’s brand by identifying storytelling opportunities, monitoring reputation signals, and supporting proactive and responsive communications.
Lead crisis communications and issues-management support, including message development, scenario planning, media monitoring, stakeholder coordination, and timely response recommendations.
Write, edit, and coordinate distribution of press releases, media statements, talking points, executive messages, articles, social media content, sponsorship materials, and other external communications.
Build and maintain relationships with media contacts, community organizations, sponsorship partners, influencers, internal leaders, and other external stakeholders.
Lead social media strategy across appropriate platforms, including editorial planning, publishing, community management, engagement monitoring, trend response, and performance optimization.
Manage sponsorship strategy and activation, including opportunity evaluation, partner alignment, deliverable coordination, budget tracking, on-site or campaign support, and post-activation analysis.
Coordinate public relations, sponsorship, and community outreach activities that increase visibility, strengthen relationships, and support the organization’s mission and values.
Partner with enterprise marketing, field communications, and field marketing support to translate PR, social media, sponsorship, and reputation initiatives into actionable messaging that supports field engagement and organizational priorities.
Partner with internal departments and leaders to ensure communications are timely, accurate, audience-appropriate, and aligned with broader organizational initiatives.
Use analytics, social listening, media monitoring, sentiment insights, and campaign results to evaluate effectiveness, identify trends, and recommend improvements.
Maintain awareness of public relations, crisis communications, social media, sponsorship, creator and influencer engagement, and communication trends, tools, and best practices.
Lead, coach, and develop assigned team members; promote effective service delivery, professional growth, and alignment with department priorities; and foster a positive, professional, high-performing work environment.

Benefits

Vacation and sick leave
11 paid holidays
Employee development and educational offerings
Collaborative work and volunteer opportunities
On-site café with breakfast, lunch, and beverage options available for purchase
Company-paid retirement plan
Matching 401(k) plan
Medical, dental, and prescription drug insurance; the employer pays 100% of employees’ health insurance premiums and 50% of employee dependents’ premiums
Group term life insurance
Long-term and short-term disability
Employee Impact Bonus
Voluntary vision benefits
Flexible savings accounts (FSA)
Accident insurance