Public Relations & Communications Manager

Denver Metro Convention & Visitors Bureau•Denver, CO

About The Position

The Public Relations & Communications Manager’s primary responsibility is to elevate Denver’s tourism brand among consumer audiences. Working collaboratively with the Director of Public Relations & Communications, this role helps develop and implement innovative communications plans and public relations efforts for Visit Denver. The position has no supervisory responsibility. The manager builds relationships with consumer and trade media, develops and distributes written communications, responds to media inquiries, supports media measurement and reporting, and represents Visit Denver with domestic and international travel writers and media. The role coordinates press tours, media meetings, conferences, and communications with stakeholders and partners. It also supports agency coordination and internal communications needs. This position requires a bachelor’s degree in Public Relations, Communications, Journalism, or a relevant field, and at least five years of public relations and media relations experience. Travel or tourism industry experience is a plus. The role may require frequent nights and weekends and domestic and international travel.

Requirements

  • Bachelor’s degree in Public Relations, Communications, Journalism, or a relevant field of study.
  • Minimum of five years of public relations and media relations experience.
  • Ability to confidently promote the city.
  • Professional public and media relations capability, with solid understanding and experience developing and managing relationships across all levels of the press.
  • Strong writing, proofreading, and editing skills.
  • Proficiency with AP Style.
  • Ability to take initiative and work both collaboratively and independently.
  • Strong interpersonal skills, maturity, good judgment, and professional communication with a diverse range of individuals.
  • Efficient organizational skills, attention to detail, problem analysis and resolution skills, and exceptional analytical skills.
  • Ability to prioritize and manage multiple priorities, projects, and responsibilities simultaneously while meeting stringent deadlines.
  • Proficient technology skills, including advanced Microsoft Office or Google Suite, email, general digital skills, and client management software.
  • Ability to work frequent nights and weekends as needed.
  • Reliability, dependability, flexibility, and responsiveness.
  • Ability to travel domestically and internationally.

Nice To Haves

  • Solid knowledge of Denver.
  • Travel and/or tourism industry experience.

Responsibilities

  • Support Visit Denver’s vision, mission, and values through excellence, competence, collaboration, innovation, respect, personalization, commitment to community, accountability, and ownership.
  • Support Visit Denver’s diversity, equity, and inclusion efforts.
  • Manage vendors, including tracking and press release distribution systems.
  • Develop relationships with and pitch stories to consumer and trade media in travel, lifestyle, entertainment, meetings, and travel trade sectors.
  • Write and distribute press releases and fulfill media inquiries.
  • Monitor department media goals and assist in selecting media monitoring vendors.
  • Contribute to evaluating and reporting media results, distribute results to staff and partners as needed, and review or assist the coordinator with monthly media Board reports.
  • Assist the Director with pitching, coordinating, and staffing desk-side meetings in key tourism media markets.
  • Represent the Bureau to domestic and international travel writers, pitch story ideas, and fulfill their requests.
  • Attend domestic and international travel writer conferences as assigned, such as IPW.
  • Coordinate domestic and international press tours (FAMs), including arranging itineraries, managing contractors and staffing, escorting writers, and following up.
  • Maintain domestic local, regional, and national media lists, as well as international media lists.
  • Serve as a communications department contact for stakeholders and groups, including the Denver Mayor’s Office, Denver Metro Chamber of Commerce, Downtown Denver Partnership, Colorado Tourism Office, and Colorado Ski Country.
  • Serve as a media spokesperson, both on and off camera, as assigned.
  • Prepare written content for speeches, videos, bid presentations, newsletters, press statements, and other projects as assigned.
  • Assist with agency management and coordination as assigned.
  • Assist with internal communications and public relations needs, coordinating with other departments on media lists, updated press kits, editorial content requests, and related needs.
  • Develop and maintain relationships with public relations representatives of key partners.

Benefits

  • Medical insurance.
  • Dental insurance, 100% employer paid.
  • Vision insurance, 100% employer paid.
  • Basic life insurance, 100% employer paid.
  • Short-term disability (STD), 100% employer paid.
  • 401(k) retirement plan.
  • Profit sharing.
  • Paid time off (PTO).
  • Three floating holidays.
  • Nine paid holidays.
  • Flexible spending accounts (FSA).
  • Employee discounts.
  • Professional development opportunities.
  • Supportive, positive work culture.
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