About The Position

The Marketing/Public Relations Manager, in coordination with the Director of Marketing and Communications, initiates and executes special and routine public relations and marketing activities and related assignments in compliance with overall public relations and marketing objectives and in alignment with the organization’s Mission, Vision, and Core Values. The role requires periodic and indirect supervision, with the ability to work independently.

Requirements

  • Bachelor’s degree in Marketing, Public Relations, Communications, Journalism, or a related field.
  • Minimum of 3–5 years of progressively responsible experience in marketing, public relations, or communications.
  • Demonstrated experience in media relations, content development, and internal and external communications.
  • Excellent written, verbal, and interpersonal communication skills.
  • Strong editing, proofreading, and storytelling abilities.
  • Experience working with executive leadership on speeches and messaging.
  • Knowledge of brand management and adherence to brand standards.
  • Ability to manage multiple projects, meet deadlines, and work independently.
  • Proficiency in Microsoft Office and familiarity with content management systems, social media platforms, and basic photo editing tools.
  • Ability to maintain confidentiality and exercise sound judgment.

Nice To Haves

  • Healthcare, nonprofit, or highly regulated industry experience.

Responsibilities

  • Research, write, edit, and distribute hospital newsletters, screensaver slides, and periodical publications.
  • Assist the Executive Leadership Team with speeches, award presentation scripts, memos, and other communications.
  • Oversee and directly participate in writing and distributing media releases and public service announcements.
  • Develop media strategy and coordinate media relations, pitches, press calls, and public queries.
  • Create and review blog content and develop other website content as needed.
  • Create local social media content, including award announcements, health care observances, and tie-ins to press releases.
  • Prepare routine Trinity Health MarComm news, announcements, and social media content, as well as special projects, including communications regarding major platform implementations.
  • Maintain the St. Mary’s SharePoint intranet site and serve as the primary point of contact for requests for assistance with the site.
  • Handle disaster communications and media management.
  • Develop external marketing materials, such as fact sheets and rack cards.
  • Take and edit photographs as needed.
  • Educate colleagues about and enforce brand guidelines, logo usage, and trademark issues.
  • Collaborate with interns and volunteers.
  • Prepare for and coordinate internal and external events.
  • Perform other tasks as assigned by the Director of Community Relations/Marketing and Public Relations.
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