Public Relations Associate

Avenue Z•Miami, FL
•$65,000 - $70,000•Hybrid

About The Position

Avenue Z is seeking a proactive and enthusiastic Public Relations Associate to contribute to communications strategy and execution, media outreach, reporting, and engagement initiatives for a diverse portfolio of clients across technology, corporate, and consumer sectors. The role supports public relations campaigns across traditional, digital, and social platforms, develops client-facing content, tracks and analyzes media coverage, and coordinates projects with internal and cross-functional teams. The position also involves contributing insights to client strategies and participating in professional development.

Requirements

  • Bachelor’s degree in Public Relations, Communications, Journalism, or a related field.
  • 2–3 years of public relations experience.
  • Exceptional writing and editing skills, including the ability to craft compelling narratives and client-facing materials.
  • Strong interpersonal and verbal communication skills, with the ability to build relationships with clients and media contacts.
  • Highly organized and detail-oriented, with the ability to thrive in a fast-paced environment.
  • Familiarity with public relations tools, platforms, and measurement techniques.

Nice To Haves

  • Public relations experience in an agency or crypto setting.
  • Spanish speaker.

Responsibilities

  • Execute day-to-day public relations programs for multiple clients in alignment with strategic goals.
  • Support campaign execution across traditional, digital, and social platforms.
  • Build and maintain relationships with media outlets, bloggers, and influencers to secure coverage and amplify client narratives.
  • Track media coverage, identify opportunities, and prepare detailed client reports.
  • Monitor industry trends and client mentions to inform and optimize outreach.
  • Draft, edit, and proofread pitches, press releases, contributed articles, and other client-facing materials.
  • Ensure content aligns with brand voice and resonates with target audiences.
  • Collaborate with senior team members to develop tailored strategies addressing client challenges and opportunities.
  • Provide insights and recommendations based on media trends and client objectives.
  • Manage multiple projects and deadlines, ensuring timely, high-quality delivery.
  • Coordinate with internal teams to support alignment and efficiency.
  • Participate in client and internal meetings, providing input and taking detailed recaps.
  • Collaborate with cross-functional teams on integrated marketing initiatives.
  • Engage in professional development and stay current on industry best practices.

Benefits

  • Comprehensive medical, dental, and vision coverage.
  • 401(k) plan with employer match.
  • Unlimited PTO.
  • Annual professional development stipend.
  • Access to industry events and networking opportunities.
  • Hybrid work environment that fosters collaboration and flexibility.
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