Program Marketing Specialist

SOTI • Mississauga, ON

32d • Hybrid

About The Position

At SOTI, we’re looking for a Marketing Program Specialist who’s passionate about building programs that empower our channel partners and drive growth. In this role, you’ll be the engine behind our Altitude Partner Program—managing key initiatives, collaborating with cross-functional, global teams, and turning insights into strategies that make a real difference. Ready to make an impact?

Requirements

• A degree in Marketing or Business (or equivalent experience).
• 2–3 years of experience supporting marketing programs.
• A knack for analyzing data and turning insights into strategies.
• Strong communication skills—both written and verbal—with an eye for detail.
• Proven ability to manage multiple projects from start to finish, hitting deadlines and quality standards.
• Familiarity with tools like ClickUp (bonus points!) and CRM systems like Salesforce.

Nice To Haves

• B2B marketing experience is preferred.
• Experience in channel marketing or working with cross-functional teams is a plus.
• Flexibility to join global calls when needed.

Responsibilities

• Own the success of channel programs within the SOTI Altitude Program, ensuring they run smoothly and deliver results.
• Become the go-to expert for your programs—understand them inside out and help others do the same.
• Spot opportunities by conducting competitive research and identifying trends that keep us ahead of the curve.
• Turn insights into action—streamline processes, boost partner engagement, and strengthen sales enablement offerings.
• Drive improvements that make our programs scalable, efficient, and impactful for channel partners.
• Keep everyone in the loop with monthly, quarterly, and annual reports that highlight performance and progress.
• Create compelling content—work with media teams to develop program materials for internal and external audiences.
• Collaborate across the board with sales, marketing, legal, operations, and more to bring programs to life.
• Lead engaging webinars that educate and inspire partners and internal teams.
• Work in a hybrid environment (a mix of office and remote).

Benefits

• The People - From our humble origins in our founder’s basement, to our industry leading position today, SOTI has worked hard to foster a company culture that we can all believe in. A culture that emphasizes personal growth, continuous innovation and fun.
• The Growth - Our environment fosters new ideas, fresh perspectives, and the ability to take them over the goal line. SOTI is a fast-paced environment with a global reach that encourages you to make your mark and be part of something big!
• The Technology - You’ll get the chance to work with leading edge technologies and take on complex and interesting projects, as part of highly collaborative and agile teams. You will work alongside SOTI’s partners which include leading tech giants that will keep you on the cusp of emerging technologies.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Number of Employees: 501-1,000 employees