Program Management Lead Analyst

Citi•Atlanta, GA

2d•$107,120 - $160,680

About The Position

The Program Management Lead Analyst is a strategic professional who stays abreast of developments in the field and contributes to directional strategy by considering how they apply to the role and business. The position is a recognized technical authority within an area of the business and requires basic commercial awareness. The role has significant impact through complex deliverables, provides advice and counsel related to business technology or operations, and affects the performance and effectiveness of the broader sub-function. It requires communication and diplomacy skills to guide, influence, and convince colleagues in other areas and occasional external customers. The analyst partners with internal teams and business partners to plan and execute marketing campaigns and initiatives that support business goals, acquisition growth, and customer engagement. The role includes implementing test strategies, developing campaign schedules, auditing business-as-usual activity, assessing channel integrity and testing needs, using analytics to make recommendations, and managing issues through resolution. It also supports budget reconciliation and invoice processing and coordinates internal legal and creative reviews and approvals. The role requires careful attention to risk, compliance, ethical conduct, and transparent escalation and reporting of control issues. This is a full-time position in Citi’s Marketing Program Management family, based in Atlanta, Georgia. The listed annual salary range is $107,120 to $160,680. Eligible employees may also receive incentive and retention awards and benefits, which may vary by jurisdiction, job level, and hire date.

Requirements

6–10 years of experience in marketing and the retail banking or financial services industry.
Attention to detail.
Advanced project management skills.
Good communication and problem-solving skills.
Organizational skills and the ability to manage multiple tasks or projects at once.
Creative problem-solving ability and a sense of ownership.
Solid communication, presentation, and project management skills.
Ability to work under tight deadlines in a fast-paced, team-oriented environment.
Bachelor’s or university degree.

Nice To Haves

Master’s degree preferred.

Responsibilities

Partner with internal teams to design and execute marketing campaigns that meet business goals.
Implement test strategies, develop campaign schedules, perform business-as-usual audits, and use critical thinking to identify and mitigate potential issues.
Assess impacts and determine whether additional testing is needed to ensure overall channel integrity.
Collaborate with business partners on campaigns and initiatives that drive acquisition growth and greater customer engagement.
Make decisions and recommendations based on analytics.
Identify issues and manage them through resolution.
Assist with monthly budget reconciliation and marketing invoice processing to support proper vendor execution.
Manage internal legal and creative reviews and approvals for marketing campaigns.
Assess risk in business decisions, safeguard the firm, clients, and assets, comply with applicable laws, rules, regulations, and policy, exercise sound ethical judgment, and transparently escalate, manage, and report control issues.

Benefits

Medical coverage
Dental coverage
Vision coverage
401(k)
Life insurance
Accident insurance
Disability insurance
Wellness programs
Paid time off, including planned vacation, unplanned sick leave, and paid holidays
Eligible employees may receive discretionary and formulaic incentive and retention awards