Program Launch Specialist- North Central
About The Position
The Program Launch Specialist drives rapid referral activation, early utilization growth, and procedural conversion at newly launched Aquablation Therapy sites. During the first 90–120 days of new program launches, the specialist acts as an extension of the regional commercial team, working through RSRs/ASRs to train office staff, optimize referral pathways, and ensure operational readiness. The role supports the core team without replacing it, with the goal of driving early adoption and sustainable patient flow. The position supports sites across North Dakota, South Dakota, Nebraska, Kansas, Missouri, Iowa, Illinois, and Wisconsin. Candidates may live in any of the listed major cities. Travel of up to 60% is required.
Requirements
- Bachelor’s degree required.
- 5–12 years of experience in medical device sales, market development, or commercial operations.
- Strong understanding of referral dynamics, reimbursement, and hospital workflows.
- Proven ability to influence physician and office adoption.
- Analytical, data-driven mindset and strong collaboration skills.
- Willingness to travel up to 60%.
Nice To Haves
- MBA preferred.
- Urology experience preferred.
Responsibilities
- Partner with RSRs/ASRs to activate Aquablation patient pathways after launch.
- Support procedure activation success in offices and hospitals.
- Activate the referral funnel to convert BPH treatments in alignment with the physician’s treatment algorithm and selection criteria.
- Activate the operational function of Aquablation Days in the hospital, including coordination with Revenue Cycle and OR Block.
- Train office staff on patient identification, scheduling, and referral flow.
- Collaborate with schedulers and administrators on billing, coding, and pre-authorization readiness.
- Train offices on operational and financial efficiencies that support adoption.
- Support surgeon champion development and conversion of applicable procedures to Aquablation.
- Coordinate with Marketing and Reimbursement to deploy patient and staff education tools.
- Track patient flow, conversion rates, and reimbursement turnaround times.
- Drive performance measured by referral and conversion rate growth, case volume in the first 90 days post-launch, time to the first 10 procedures within 60 days of PO, 4–6 procedures per Aquablation Day, patient pathway activation efficiency, reimbursement cycle time and billing accuracy, and stakeholder satisfaction and readiness.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
