Product Marketing Manager (12-month contract)
About The Position
Acast is seeking a Product Marketing Manager for a 12-month contract role. This position is responsible for defining how Acast's products are perceived and adopted by advertisers and creators. The Product Marketing Manager will collaborate with Product, Commercial, and the wider marketing team to translate product features into clear, differentiated messaging, ensuring customers understand the value of Acast's solutions. The role emphasizes launch support, product education, and adoption enablement for both creator and advertising platforms. It's a highly cross-functional role that ensures Acast's product innovations are effectively communicated internally and externally, guiding customers in understanding and utilizing new capabilities as they develop.
Requirements
- 6+ years of experience in product marketing, marketing strategy, or product-focused roles within media, advertising, SaaS, or technology platforms.
- Strong experience developing product positioning, messaging frameworks, and customer-facing narratives.
- Experience collaborating with product and cross-functional teams to bring new features or products to market.
- Ability to translate complex product capabilities into clear, customer-focused communication.
- Experience creating product education or enablement content for internal teams and customers.
- Strong communication, collaboration, and project management skills.
- Comfortable working in a fast-paced, evolving product environment.
- East Coast hours (ET) are required for all candidates.
Responsibilities
- Partner with Product teams to support launches of new features and platform capabilities, contributing to launch planning by developing messaging, customer narratives, and supporting materials.
- Collaborate with cross-functional teams to ensure launches are clearly communicated to internal teams and customers.
- Work within Acast's broader go-to-market framework while collaborating with teams responsible for commercial enablement.
- Develop and maintain scalable product education resources including tutorials, walkthroughs, webinars, and help center content.
- Create onboarding materials that help advertisers and creators quickly understand and use Acast's products.
- Continuously update educational content as products evolve and new features are introduced.
- Develop product adoption resources and playbooks that support feature discovery and deeper platform usage.
- Partner with Growth, Sales, Content and CS teams to identify barriers to adoption and improve customer understanding.
- Support internal enablement by ensuring teams have clear materials to communicate product capabilities.
- Gather and synthesise customer feedback, market research, and competitive intelligence to refine product positioning and messaging.
- Help articulate Acast's differentiation within the podcast and creator economy landscape.
- Work closely with Product, Commercial, and Comms teams to align on product messaging and priorities, ensuring teams are informed about product updates, launches, and messaging changes.
- Act as a central partner translating product developments into clear internal and external communication.
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
