Product Marketing Manager

The Descartes

6d•$105,000 - $115,000•Remote

About The Position

Descartes is seeking a motivated and collaborative Product Marketing Manager to join their Transportation Management Solutions Marketing Team. This role focuses on translating complex B2B software capabilities into clear, compelling go-to-market messaging. The Product Marketing Manager will partner closely with Product Management, Sales, and Customer Success teams to develop messaging, support go-to-market initiatives, and equip customer-facing teams with the necessary content, tools, and insights to drive successful customer conversations and business growth. Descartes is a leading global provider of logistics and supply chain technology, with a strong track record of financial performance and innovation investment.

Requirements

7+ years of experience in B2B SaaS, supply chain and logistics technology, transportation management, or a related enterprise software market.
Bachelor’s degree in marketing, business, communications, or a related field, or equivalent professional experience.
Experience developing product messaging, positioning, and customer-facing content.
Experience creating customer-facing content, sales tools, presentations, or enablement materials.
Exposure to product launches, go-to-market programs, demand generation initiatives, or competitive intelligence activities.
Demonstrated ability to collaborate effectively with Sales teams and translate customer and prospect feedback into compelling messaging and enablement content.
Understanding of B2B buying journeys, audience segmentation, customer challenges, and value-based messaging.
Ability to translate product capabilities into clear business benefits for executive, operational, and practitioner audiences.
Strong writing, storytelling, presentation, and communication skills.
Collaborative mindset and ability to work effectively across Product Management, Sales, Customer Success, and Marketing teams.
Analytical approach with an interest in using data and insights to improve marketing outcomes.
Eagerness to learn, grow, and expand product marketing responsibilities over time.

Responsibilities

Develop product positioning and messaging, including value propositions and supporting proof points.
Build and support sales enablement programs by creating customer-facing tools such as presentations, one-pagers, battlecards, discovery guides, objection-handling resources, ROI messaging, and competitive comparisons.
Support go-to-market initiatives by collaborating with Product Management, Sales, and Demand Generation teams on launch planning, campaign development, audience segmentation, and market expansion.
Contribute to product and feature launches by developing launch messaging, sales enablement materials, website content, customer communications, and campaign assets.
Support competitive intelligence efforts by monitoring competitor activity, industry trends, and market developments.
Create messaging and content to help customers understand, adopt, and expand their use of Descartes solutions.
Develop customer success stories by partnering with Sales and Customer Success teams to identify customer examples and create case studies.
Support thought leadership initiatives by assisting with the development of market-facing content and industry perspectives.
Measure and learn from the results of product marketing activities, including content engagement, campaign performance, and pipeline contribution.