Product Marketing Manager

Orchid Security•New York, NY

12d

About The Position

Orchid Security is the Identity Infrastructure Control Plane - the independent layer that connects what enterprises already own across IAM, PAM, IGA, and SaaS systems. We help security teams see inside applications, govern what actually happens at execution time, and close the gap between identity intent and identity reality. We’re a 70-person seed-stage company moving fast in a $23B market. Our customers include Fortune 500 banks, global retailers, and complex enterprises where identity security is mission-critical. We’re hiring our first dedicated PMM. You’ll own how the security world discovers, understands, and buys Orchid - from messaging and positioning to launches, content, and sales enablement. This role reports directly to the VP Marketing and sits at the intersection of product, sales, and marketing. You work independently, move quickly, and write well. You’re not waiting for direction - you’re creating it.

Requirements

5–6 years of product marketing experience, ideally in B2B cybersecurity, identity, or technical SaaS
Strong writer - you can turn complex technical concepts into crisp, compelling narratives
Proven ability to build from scratch: you’ve created messaging frameworks, launch plans, or enablement programs without a playbook handed to you
Comfortable working cross-functionally with product, sales, and design in a fast-moving startup
Enough technical curiosity to get under the hood - you don’t need to write code, but you need to understand what makes identity security hard
Track record of shipping: bias toward execution, not endless refinement

Nice To Haves

Experience in IAM, PAM, IGA, or adjacent identity security markets
Background in early-stage startups where you’ve built the PMM function
Familiarity with the enterprise security buyer - CISO, IAM leads, GRC teams

Responsibilities

Craft and maintain Orchid’s core product messaging and positioning - for buyers ranging from CISOs to IAM directors to GRC teams
Build and execute GTM strategy for new feature and product launches, end-to-end
Produce sales enablement assets: pitch decks, battlecards, one-pagers, solution briefs, objection handling guides
Create content that moves buyers - blog posts, white papers, use case narratives, website copy
Lead competitive intelligence: track the identity security market and build differentiated positioning against key players
Partner with demand gen on campaign messaging, ensuring story consistency across every channel
Conduct customer and prospect interviews to deepen buyer understanding and sharpen messaging