Product Marketing Manager

McGraw Hill LLC.

9d • $58,960 - $92,000 • Remote

About The Position

At McGraw Hill we create best-in-class, next-generation learning platforms that are used by millions of students and educators worldwide from kindergarten through graduate school. Our goal is to accelerate student success through intuitive and effective learning tools and content that maximize a teacher’s time and a student’s learning experience. We do all of this in a supportive, collaborative environment where you can grow your career in a way that fits into your life.
How can you make an impact?
McGraw Hill, the leading provider of digital and print educational resources, is looking for a Product Marketing Manager. The Product Marketing Manager plays a central role in shaping the story, structure, and strategy behind McGraw Hill’s professional digital medical education products. As part of the Product Marketing team, this position helps define the messaging, positioning, and resources that fuel go-to-market efforts across the organization — powering teams in B2B and B2C marketing, Sales, Customer Success, and beyond.
This is an exciting opportunity to contribute across a diverse product portfolio and help build the connective tissue that ensures consistency, clarity, and impact in how our digital products are presented to the world
This is a remote position open to applicants authorized to work for any employer within the United States.

Requirements

• Bachelor’s degree in marketing, business, health sciences, or a related field.
• 3–5 years of experience in product marketing, ideally within education, healthcare, or technology sectors.
• Proven ability to translate complex products into clear, compelling messaging for diverse audiences.
• Experience leveraging market research and persona development to inform go-to-market strategies.
• Demonstrated success developing or maintaining sales enablement materials and product collateral.
• Strong cross-functional collaboration skills and the ability to manage multiple projects simultaneously.
• Analytical mindset and familiarity with tools like Marketo, Salesforce, Google or Adobe analytics platforms.
• Proficiency with MS Office Suite, Adobe Creative Suite and/or Canva, and web-based collaboration tools such as Asana or Confluence.
• Comfort using generative AI tools for creative and administrative tasks.

Responsibilities

• Craft compelling product narratives that clearly communicate value to key audiences and ensure consistency across products, markets, and channels.
• Support product positioning and market alignment by combining customer insights, market trends, and institutional priorities to differentiate McGraw Hill’s offerings in the marketplace.
• Develop and maintain enablement resources such as positioning guides, one-pagers, competitive summaries, and sales tools to empower go-to-market teams.
• Conduct competitive and market intelligence to understand customer needs, motivations, and challenges—and translate these insights into actionable marketing strategies.
• Contribute to pricing and packaging strategies for new products, ensuring clarity and alignment with customer and institutional needs.
• Collaborate cross-functionally with Sales, Marketing, Customer Success, and Product teams to ensure our products are effectively presented, understood, and adopted.
• Co-manage creative and research budgets and support planning for events, conferences, and customer engagements (up to 25% travel may be required).

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level