Product Marketing Manager

Overwatch Imaging

55d • Onsite

About The Position

Overwatch Imaging is seeking a Product Marketing Manager to advance product-market fit for our Automated Sensor Operator (ASO) software and Smart Sensors airborne imaging systems. This role plays a critical part in translating emerging complex technical capabilities into clear, mission-relevant messaging that drives sales, business development, marketing and customer adoption efforts across defense, public safety, and commercial ISR markets.

Operating at the intersection of Product, Engineering, Sales, and Marketing, the Product Marketing Manager develops technically accurate product descriptions, generates product use case and demonstration scenarios, and creates high-quality sales and marketing assets. This role strengthens our ability to communicate how Overwatch Imaging solutions perform in real-world operational environments while equipping Sales, Business Development and Marketing teammates with credible, technically-grounded content.

The ideal candidate brings direct experience as an EO/IR system operator with exposure to airborne ISR missions and real-world sensor operations. You will operate end-to-end as both a technical system expert and a strategic contributor to sales and marketing initiatives.

This role will play a central role in launching a new product and new market simultaneously. You will shape solution narratives, answer technical and use case questions, and develop the materials and examples needed to advance opportunities and showcase our tech. You will balance deep product usage with strong commercial awareness, ensuring that demonstrations, messaging, and technical content directly support deal progression and customer adoption.

Requirements

• Direct experience as an EO/IR system operator, with exposure to airborne ISR missions and real-world sensor operations.
• Strong understanding of ISR mission workflows and how EO/IR systems are used operationally.
• Keen interest in modern defense-tech and defense market trends.
• Strong written and verbal communication skills, with the ability to translate technical detail into operational value.
• Proven ability to work cross-functionally with Product, Engineering, Sales, and Marketing teams.
• Willingness and ability to travel for demos, customer engagements, and industry events.

Nice To Haves

• Prior military experience or similar preferred.
• Prior experience in product marketing, technical marketing, sales engineering, or customer-facing technical roles.
• Experience developing or supporting customer-facing technical content, sales materials, or product demonstrations.
• Experience delivering live or remote technical demonstrations to customers or partners.

Responsibilities

• Translate complex technical features, system behaviors, and workflows into clear, mission-relevant value propositions grounded in real-world ISR operations.
• Collaborate with the Marketing Manager and cross-functional teammates to define and execute go-to-market and feature launch strategies aligned with company growth objectives and customer mission needs.
• Create and maintain technically accurate sales and marketing materials, including presentations, one-pagers, datasheets, videos, demo scripts, and solution briefs.
• Create and maintain messaging frameworks and use-case libraries based on product updates, competitive landscape, and direct customer feedback.
• Work closely with sales and marketing teammates to support customer discovery and qualification, technical discussions, and opportunity advancement.
• Ensure demos, messaging, and sales assets directly support deal progression and customer adoption.
• Transform technical and operational insights into compelling content for sales decks, one-pagers, trade shows, and customer engagements.
• Support on-site execution at industry events, tradeshows, conferences, and customer demonstrations as needed.
• Help maintain a curated library of demo assets, mission datasets, imagery, and video clips for ongoing marketing, sales, and BD use.
• Serve as a key collaborator with Product and Engineering teams to ensure external messaging accurately reflects real-world system capabilities, limitations, and roadmap direction, and the product serves our target customers.
• Collaborate with Product, Engineering, and Test teams before, during, and after flight operations to ensure marketing and sales needs are clearly communicated and captured.
• Provide structured feedback from customer engagements and ISR use cases to inform product development and roadmap prioritization.
• Work with the Marketing team to identify and extract high-impact marketing content from demos, test events, and operational data collection opportunities.

Benefits

• Generous PTO
• 10 company holidays
• Equity/Stock Options
• Medical/Dental premiums 100% covered by Overwatch Imaging for employees and their families
• Available pre-tax health savings account
• 401K Employer matching contributions up to 4% of pay

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 1-10 employees