Product Marketing Manager

Mintlify•San Francisco, CA

2d•$210,000 - $255,000•Remote

About The Position

Mintlify is on a mission to empower builders. We are a rapidly growing company with a massive reach, serving over 100 million developers annually and powering documentation for over 20,000 companies. We recently closed a $45 million Series B led by A16Z and Salesforce Ventures and are looking for impactful individuals to join our small, but mighty team. We foster a culture that values learning velocity, grit, and unique personalities, encouraging a bias for action and iteration. This role offers the opportunity to shape the company's trajectory and have a significant impact.

Requirements

8-10 years in product marketing.
At least 2 years of experience at an early-stage company (Series A through Series B).
Experience operating as a team of 1.
Experience in both PLG (Product-Led Growth) and sales-led motions, or deep experience in one with demonstrated adaptability for the other.
Prior experience building out analyst relations strategy.
Customer Obsession: Instinctively wants to talk to customers and prospects. Builds positioning from evidence, not assumptions.
Writing ability: Proven experience writing short-form and long-form content with examples.
Marketing breadth: Understanding of campaign, channel, content, and comms strategy in addition to product marketing strategy.
Bias to action over perfection: Willingness to ship 80% this week rather than 95% next month and ability to iterate in public.
Experience developing marketing strategies and tactics that prioritize the customer and contribute to growth goals.

Nice To Haves

Experience with pricing and packaging decisions.
Organic content optimization experience.
Knowledge of AI-native infrastructure or strong desire to learn about this quickly.
Communications or PR experience.
Familiarity with product-led onboarding flows and in-app messaging.
Public speaking or webinar experience.
Experience in adjacent B2B SaaS with similar buyer personas.

Responsibilities

Serve as the primary point of contact for sales regarding objection handling, pricing and packaging, competitive intelligence, and sales collateral.
Develop systems and processes for effective product launches, winning competitive deals, and expanding into new market segments.
Articulate new product value propositions and positioning to the sales team, while collaborating with Product Management and Engineering on the product roadmap.
Build and scale repeatable marketing systems and processes.
Balance strategic vision with operational excellence, from high-level team strategy to detailed launch planning and competitive research.
Collaborate closely with sales to create content, conduct training, and refine objection handling.
Orchestrate product launches, including creating GTM checklists, coordinating cross-functional efforts, and ensuring on-time delivery.
Develop strong writing and storytelling skills adaptable to Mintlify's tone of voice and target audience.