Product Marketing IV - (B4)

Applied Materials•Santa Clara, CA

3d•Onsite

About The Position

Applied Materials is a global leader in materials engineering solutions used to produce virtually every new chip and advanced display in the world. We design, build and service cutting-edge equipment that helps our customers manufacture display and semiconductor chips – the brains of devices we use every day. As the foundation of the global electronics industry, Applied enables the exciting technologies that literally connect our world – like AI and IoT. If you want to push the boundaries of materials science and engineering to create next generation technology, join us to deliver material innovation that changes the world. You’ll benefit from a supportive work culture that encourages you to learn, develop, and grow your career as you take on challenges and drive innovative solutions for our customers. We empower our team to push the boundaries of what is possible—while learning every day in a supportive leading global company. At Applied Materials, we care about the health and wellbeing of our employees. We’re committed to providing programs and support that encourage personal and professional growth and care for you at work, at home, or wherever you may go.

Requirements

Demonstrates conceptual and practical expertise in own discipline and basic knowledge of related disciplines
Has knowledge of best practices and how own area integrates with others; is aware of the competition and the factors that differentiate them in the market
Acts as a resource for colleagues with less experience; may lead small projects with manageable risks and resource requirements
Solves complex problems; takes a new perspective on existing solutions; exercises judgment based on the analysis of multiple sources of information
Impacts a range of customer, operational, project or service activities within own team and other related teams; works within broad guidelines and policies
Explains difficult or sensitive information; works to build consensus

Responsibilities

Develops diverse scope business & marketing plans, assesses market penetration and product positioning to drive competitive advantage, revenue and market share
Recommends investment decisions for new product development
Conducts diverse competitive analysis for specific products or product lines.
Drives Red Team Analysis
Assists with diverse pricing strategies to build and protect a leadership position in market share while enhancing profit margins and developing marketing tools for successful product introductions
Partners with Engineering, Manufacturing and Sales to develop new products and enhance existing products as well as communicate critical market needs and time requirements
Understands technical and business environments.
Assists with the development of strategies to meet business objectives
Supports the Field to ensure synergistic account approaches and optimization of all opportunities for account partnership and penetration
Manages release of diverse products through the end of their product life cycle