Product Marketing Consultant

Merative

1d•$97,150 - $145,724•Remote

About The Position

Zelta enables life sciences organizations to run smarter, faster, and more efficient clinical trials. Trusted by sponsors and CROs globally, Zelta provides a unified, cloud-based platform for clinical data management and acquisition, supporting more than 4,600 studies, including over 500 phase III trials. With a unified CDMS platform, flexible technology, built-in AI, and seamless integration across trial processes, Zelta helps research teams reduce complexity, accelerate timelines, and bring new therapies to market faster. This isn’t just technology, it’s the foundation for modern clinical research. Zelta is hiring a Product Marketing Manager to build and execute product marketing for our clinical trials platform. Reporting to the Marketing Lead, this role will own product messaging, sales enablement and customer marketing, ensuring our capabilities are clearly differentiated and effectively communicated to the market.

Requirements

4+ years of product marketing or related experience (B2B SaaS or health tech preferred)
Experience partnering with Product and Sales teams
Ability to simplify complex technical concepts into clear, compelling narratives across different formats (e.g. case studies, product one-pagers, landing pages, etc.)
Experience supporting product launches and overseeing a product roadmap schedule
Ability to standardize processes and oversee execution across multiple workstreams

Nice To Haves

Graduate degree (MBA or similar) preferred.

Responsibilities

Develop clear, compelling value propositions based on product positioning
Translate complex clinical research capabilities into customer-centric messaging
Maintain consistent product messaging across marketing and sales channels
Partner with Product Management to own the marketing planning, coordination, and execution of launches aligned to the product roadmap
Develop marketing and sales collateral to support go-to-market plans for new features and solutions
Create tools and assets to support the sales process (pitch decks, battlecards, one-pagers)
Train sales teams on product messaging and positioning
Partner with sales to refine messaging based on market feedback
Conduct competitive analysis to maintain a current view of how Zelta’s CDMS platform functionality compares to competing solutions
Gather customer insights on product usage to refine positioning and messaging
Create repositories of product usage data, testimonials, and customer feedback, including key stats and quotes to be leveraged in marketing and sales materials
Coordinate all analyst activities and upcoming industry reports
Develop materials for analyst briefings, in partnership with Product and Marketing Lead
Partner with Marketing Lead to develop a program for customer and partner marketing (outlining options for co-marketing and project plans)
Own coordination and assist in content development (i.e., case studies) for customer and partner marketing projects
Coordinate and oversee customer presentations for our annual user conference
Develop an editorial calendar for press releases and newsroom posts related to product releases and customer usage, in partnership with Marketing Lead and communications team
Partner with Marketing Lead to develop press releases and newsroom posts
Help maintain content calendars and campaign timelines, and support execution across email, social, and web channels
Support ad hoc reporting to help maintain visibility into campaign and overall marketing performance