Product Marketer

HubSpot

1d • $88,000 - $132,000 • Hybrid

About The Position

Ready to scale your marketing impact? As part of HubSpot's Product Marketing team, you’ll get to craft and lead compelling launches and programs that bring our products to life for our customers. As a Product Marketer on our Sales Hub PMM team - you’ll be responsible for supporting go-to-market planning/execution, sales/CS enablement, release marketing, and other product marketing initiatives for one of our core product lines. You’ll help drive marketing innovation, showcase customer value through compelling storytelling, and build momentum across teams. In this highly cross-functional role, you partner with teams like product, sales, enablement, and the broader marketing team to deliver key campaigns. We're looking for an experienced product marketer who's focused on upskilling themselves with AI and PMM best practices — a driver with a strong owner's mindset and demonstrated ability to exceed expectations while managing multiple priorities. A story-teller who can simplify complex features into clear, compelling narratives by empathizing and understanding our customers. And someone with experience working directly with product teams, owning key PMM work from conception to launch.

Requirements

• 3-5 years in a marketing or customer facing role with a track record of ideating and executing innovative, impactful go-to-market tactics and launching products.
• History and track record of supporting product launch materials across the marketing funnel, including enablement.
• Strong storytelling abilities with customer-centric perspective - able to simplify complex features into clear, compelling narratives
• Manage complexity well while staying adaptable to changing priorities
• Data-driven decision-making with strong analytical mindset and strategic approach
• Great project management skills including compelling written and verbal communication and strong presentation capabilities
• Owner's mindset with high personal accountability - able to work independently while knowing when to seek guidance or support
• Tangible experience using AI in the context of a marketing role

Responsibilities

• Develop and execute go-to-market strategies for product launches and feature updates, including positioning, value propositions, and messaging
• Work with a team of product leaders, sales leaders, market researchers, product marketers, competitive analysts, and creatives to inform and execute on product strategy
• Create compelling content across multiple formats (written, video, presentations) and tell customer and product stories across all marketing channels
• Enable the sales team with world-class internal and external content (demos, decks, comparisons) that demonstrates the power of our products.
• Lead cross-functional initiatives through influence and collaboration, building relationships with senior internal and external personnel

Benefits

• Cash compensation includes base salary, on-target commission for employees in eligible roles, and annual bonus targets under HubSpot’s bonus plan for eligible roles.
• Some roles are eligible to participate in HubSpot’s equity plan to receive restricted stock units (RSUs).
• Some roles may also be eligible for overtime pay.
• Individual compensation packages are tailored to your skills, experience, qualifications, and other job-related reasons.
• Explore the benefits and perks HubSpot offers to help employees grow better.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed