Product Manager, AppleCare

Apple • Cupertino, CA

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About The Position

The Product Manager, AppleCare is part of Apple’s Worldwide Product Marketing team and supports AppleCare. Apple combines product management and development with product marketing in a cross-functional role that represents customers throughout a product line’s journey from concept through development and launch. The role collaborates across Product Operations, Finance, Engineering, Retail, and Sales to define the roadmap and launch new device protection service experiences for AppleCare.

Requirements

• At least 5 years of experience in product management and/or product marketing, including ownership of a full product or service lifecycle from concept to launch.
• Experience developing and launching customer-facing products or services.
• Demonstrated success working cross-functionally with operations, finance, legal, engineering, and marketing.

Nice To Haves

• At least 7 years of experience in product management and/or product marketing, including ownership of a full product or service lifecycle from concept to launch.
• Experience with device protection programs, warranty or service operations, including post-purchase service models such as repair, claims, and customer support.
• Experience in both B2C and B2B environments, building consumer-facing products or services and working with enterprise, carrier, retail, or service provider partners to deliver or scale those offerings.
• Ability to simplify operational and financial complexity into clear product strategies and customer value propositions.
• Excellent written and verbal communication skills, with the ability to influence through storytelling, data, and collaboration.
• A track record in formulating product messaging and creating outbound marketing.
• Experience developing product communications for broad audiences, including customers, media, analysts, and leading industry specialists.
• Strong analytical skills and attention to detail, with the ability to shift between strategic and execution-focused work.
• Self-starter with creativity, critical thinking, and a passion for improving customer experience.
• BS/BA and/or MBA.

Responsibilities

• Represent customer needs throughout the product line lifecycle, from concept through development and launch.
• Develop and apply customer insights to help incorporate innovative features into product development.
• Collaborate with Product Operations, Finance, Engineering, Retail, and Sales to define the AppleCare roadmap.
• Launch new device protection service experiences for AppleCare.
• Work cross-functionally with design, engineering, finance, legal, marketing communications, public relations, market research, sales, and support.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed