Product Manager, iPhone

Apple•Cupertino, CA

About The Position

Apple is seeking a Product Manager for its Worldwide iPhone Product team. The role combines product management and product marketing, representing the customer voice throughout product development and communicating the product’s value to consumers, developers, media, and other audiences. The Product Manager works with global, cross-functional teams to define future iPhone products and contributes to the overall iPhone product-line strategy. The role spans the complete product development cycle, from inception through launch. It involves understanding product technologies in depth, collecting global customer and partner requirements, managing product trade-offs, and making recommendations on pricing, forecasting, positioning, and lifecycle management. The Product Manager also develops product messaging and launch activities with marketing communications and public relations, and represents products at Apple launch events and press briefings. The role follows emerging technology, consumer, and societal trends and recommends how products can respond to them.

Requirements

At least 4 years of experience in product management, product strategy, and/or product marketing, including experience managing a complex product portfolio.
Hands-on experience formulating product messaging and creating outbound marketing for technical and consumer audiences.
Recent experience within the last 3 years in emerging hardware technologies and development, consumer electronics, camera/display modules, or an adjacent area.
Exceptional presentation skills, including the ability to develop keynote addresses in an area of deep subject-matter expertise.
Ability to synthesize information, apply critical thinking, and maintain composure under pressure.
Track record of working closely with engineering or technical teams from an inbound product management perspective, including during early research and development.
Ability and willingness to travel approximately 10% annually, domestically and internationally.
Ability to synthesize technologies into product communications for broad audiences, including customers, media, analysts, photographers, filmmakers, and industry experts.
Strong analytical abilities and uncompromising attention to detail.
Ability to operate between highly detailed technical situations and strategic business situations.
Previous experience briefing press, media, and/or content creators.
BS/BA degree.

Nice To Haves

MBA.
Background or education in photography or film.

Responsibilities

Work with a global cross-functional team to define the future iPhone.
Partner with engineering, industrial design, operations, finance, public relations, and marketing communications throughout the product development cycle, from inception to launch.
Understand product technologies in depth and communicate them clearly and knowledgeably.
Collect global customer and partner requirements for future product development.
Manage trade-offs involving features, schedule, cost, pricing, line positioning, and lifecycle management.
Identify new product development opportunities and contribute to the overall iPhone product-line strategy.
Develop expert knowledge of competitive and third-party products around the world.
Contribute pricing and forecasting recommendations to executive and cross-functional teams.
Communicate and position the product in relation to other products and competitors.
Define product positioning and key product messages.
Work with marketing communications and public relations to develop product launch activities, press releases, and marketing materials.
Represent the product at Apple launch events and participate in press briefings around the world.
Follow emerging technology, consumer, and societal trends and recommend how products can leverage or fit into those trends.
Partner with engineering during early research and development to define product strategy and roadmap.
Work with marketing and public relations to craft product positioning and define marketing activities.
Develop and deliver product communications for customers, media, analysts, photographers, filmmakers, and industry experts.
Travel domestically and internationally, approximately 10% annually.