Product Manager

AAA • Costa Mesa, CA

7d • Onsite

About The Position

Product Manager Technology sits at the center of AAA’s next chapter. Auto Club Enterprises is turning 125 years of roadside trust into membership and digital products that redefine its products and services offered to millions of members. Product leaders here share one goal: build meaningful experiences that keep AAA essential in a rapidly changing world. The Role As a Product Manager on the Membership Product Management team, you will guide product strategy, development delivery and growth of the Plus, Premier, and RV & Motorcycle Membership products. This role focuses on differentiated membership offerings for higher-value member segments, including members seeking enhanced service levels, premium benefits, and coverage for non-standard vehicles. Success means launching features that move key metrics for membership acquisition, create member delight, and strengthen AAA’s market position.

Requirements

• 5+ years leading customer-facing products, membership programs, subscription businesses, or related consumer products through the full product lifecycle.
• Demonstrated experience developing and executing product strategies that drive acquisition, engagement, retention, profitability, and long-term customer value.
• Strong strategic thinking skills with the ability to connect long-term vision to execution plans, business cases, and measurable outcomes.
• Proven ability to partner with Analytics or Data Science teams to define success metrics, design experiments, interpret results, and translate findings into product improvements.
• Experience working cross-functionally with Marketing, Engineering, Finance, Operations, Legal, and executive stakeholders to influence decisions and deliver results.
• Fluency with product discovery methodologies, experimentation frameworks, customer insights, and data-driven decision making.
• Proven ability to simplify complexity, drive consensus, and influence without direct authority.
• AI-fluent and comfortable leveraging modern tools to accelerate analysis, prototyping, communication, and product execution.
• Bachelor’s degree in a technical, quantitative, or business field, or equivalent practical experience.

Responsibilities

• Define and evolve the strategy, positioning, and growth roadmap for AAA Plus, Premier, and RV & Motorcycle Membership products, with a focus on segment-specific value propositions, upgrade pathways, premium member needs, and lifetime member value.
• Develop business cases and multi-quarter roadmaps that connect product investments to membership growth, profitability, member satisfaction, and long-term business outcomes.
• Analyze member behavior, market trends, competitive dynamics, and operational performance to identify opportunities that strengthen membership value and market differentiation.
• Own the end-to-end management of the AAA Plus, Premier, and RV & Motorcycle Membership products, including acquisition programs, tier migration, growth initiatives, forecasting, profitability management, product enhancements, benefit utilization, and cost optimization.
• Partner with Marketing, Digital Product, Engineering, Analytics, Finance, Legal, and Operations teams to align priorities, influence roadmaps, and deliver cohesive member experiences.
• Design and execute structured experiments to validate product enhancements, acquisition strategies, pricing approaches, and engagement initiatives; use data and member insights to continuously improve performance.
• Define and monitor key performance indicators including acquisition, retention, penetration, profitability, engagement, and member satisfaction; translate insights into actionable product decisions.
• Collaborate with Analytics and Data Science teams to interpret cohort analyses, segmentation models, behavioral trends, and performance reporting that inform product strategy.
• Build trusted relationships across the organization by driving collaboration, communicating clearly, influencing without direct authority, and maintaining focus on member and business outcomes.

Benefits

• Health coverage for medical, dental, vision
• 401(K) saving plans with company match AND Pension
• Tuition assistance
• Floating holidays and PTO for community volunteer programs
• Paid parental leave
• Wellness programs
• Employee discounts (membership, insurance, travel, entertainment, services and more!)

What This Job Offers

• Job Type: Full-time
• Career Level: Senior