Product Manager

Greiner•Monroe, NC

10d•Hybrid

About The Position

The Product Manager will oversee North American product lifecycle management and drive the success of the assigned product portfolio. This role involves driving product vision, messaging, strategy, and development, working closely with global product management to ensure strong coordination on product line strategies and alignment with the company's overall strategy and goals. The Product Manager is responsible for go-to-market strategies for new products, including collaborating with global product management and commercial excellence teams to determine price points, researching competitive products, and understanding market needs. This includes coordinating product launches, training materials, launch materials, marketing content, and forecasting. The role also involves collaborating with sales, commercial excellence, and global colleagues to forecast product line sales demands, monitoring customer and market trends through market research, industry tradeshows, and customer meetings. These insights will be used to advocate for the North American market, inform product roadmaps, strategic product positioning, business cases for product development, and enhance customer satisfaction. The Product Manager will also support the product line with various materials, provide sales and customer support, develop product training and educational materials, and act as the GBO Internal Product Expert for the product line. Other duties may be assigned.

Requirements

One to three years’ experience within Life Sciences or Medical Devices, global work experiences a plus.
Presentation skills and expertise in conducting internal and in-market seminars.
Strong interpersonal, persuasive and negotiation skills required.
Organizational & planning skills a must.
Strong verbal and written communication skills.
Travel of approximately 20 - 40% in the field within North America (some European and global travel could be required).
BS degree, with a preference for Science (Chemistry, Biology, Medical Technology, etc..) or Business/Marketing.

Responsibilities

Oversee North American product lifecycle management and drive success of the assigned product portfolio.
Drive product vision, messaging, strategy and development, working with global product management to assure strong coordination on product line strategies and alignment with the company's overall strategy and goals.
Responsible for go-to-market strategies for new products, including collaborating with global product management and commercial excellence teams to determine price points, researching competitive products and market needs.
Coordinate product launches (including but not limited to) training materials, launch materials, content for marketing and forecasting.
Collaborate with sales, commercial excellence and global colleagues to properly forecast mid-to-long term product line sales demands.
Monitor customer and market trends by methods such as conducting market research, attending industry tradeshows and meeting with customers.
Use these insights to serve as the voice of the customer and advocate for North American market, resulting in informed product roadmaps, strategic product positioning, business cases for product development and customer satisfaction.
Support the product line with materials such as, but not limited to, product presentations, brochures and sales tools.
Provide Sales and Customers additional support on product matters as needed.
Develop and enhance product training and educational materials for internal use, customer training and onboarding new hires as needed.
Support the Technical Support team by serving as GBO Internal Product Expert, answering questions about product line.
Other duties as assigned.