Product Manager, Digital Marketing
About The Position
Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. We are excited to invite applications for the position of Digital Product Manager within our Global Digital Applications Team. Operating within the world’s leading Oral Care Company, we are leveraging leading cloud based marketing technology to digitally connect. This role will support our Digital Marketing and Advertising Technology organization in deploying best in class technology to optimize and expand digital engagement programs leading to better targeting and engagement with our professionals, customers and consumers. We are looking for a highly motivated individual to join our team to help realize our vision. This role will involve planning, business and data analysis, functional and technical design, focused on the implementation of Digital Marketing and Advertising technologies. The ideal candidate is very customer focused and works well both independently and within a team. The candidate needs to be a self-starter, eager to learn and leverage new technologies to build the best digital experience for our customers. They need excellent communication skills, leadership qualities, and the ability to multitask. This position is based out of the Piscataway, NJ location. Work visa sponsorship is not available for this position.
Requirements
- Bachelor's Degree Computer Science, Information Technology, Mathematics, Engineering or similar
- 8+ years hands on experience with MarTech platforms
- Experience acting as a technical lead or subject matter expert on at least one MarTech platform engagement (client projects, internal initiatives, or enterprise-scale deployments).
- Experience with data integrations involving Customer Data Platforms (CDPs) or migrating between legacy and modern marketing platform
- Demonstrated experience creating and managing business requirements documents (BRDs), functional specs, technical specs, content strategy, interactions, SLAs, and test plans.
- Exposure to data governance, privacy compliance (GDPR, CCPA, FINRA), and preference center management.
Nice To Haves
- Comfortable navigating ambiguity - in business requirements, technology options and project direction
- Strong problem-solving skills with ability to troubleshoot system issues and identify root causes across complex tech stacks.
- Proven ability to work in a cross-functional and matrixed environment.
- Salesforce Marketing Cloud Email Specialist Certification
- Salesforce Marketing Cloud Administrator Certification
- Salesforce Data Cloud Certification
Responsibilities
- Translate product and marketing strategies into multi-year MarTech roadmaps, specializing in maximizing value from SFMC and Data Cloud (or similar stacks like Adobe/Braze).
- Author comprehensive requirements, user stories, and testing plans to ensure successful delivery and full traceability of technical solutions.
- Lead the Agile/Scrum process by prioritizing, scoring, and tracking the product backlog to ensure consistent delivery in high-pressure environments.
- Oversee the configuration and maintenance of SFMC/Data Cloud, ensuring seamless data flows, integration health, and absolute data integrity.
- Partner with IT, vendors, and marketing teams to design scalable, secure solutions and guide campaign architecture during collaborative sessions.
- Drive continuous ecosystem elevation by assessing emerging trends, such as AI integration within the Salesforce ecosystem.
Benefits
- medical
- dental
- vision
- basic life insurance
- paid parental leave
- disability coverage
- participation in the 401(k) retirement plan with company matching contributions subject to eligibility requirements
- a minimum of 15 vacation/PTO days
- 13 paid holidays
- Paid sick leave
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
