Product Communications Lead

Blockchain.com • New York, NY

7d • Hybrid

About The Position

Blockchain.com is seeking an experienced communications leader to shape the company’s product innovation, regulatory strength, and technology narrative. The Product Communications Lead will manage communications and content for product announcements, innovation, licensing milestones, and technology thought leadership across the company’s consumer and institutional portfolio. The role aims to strengthen Blockchain.com’s visibility and recognition with press and other key stakeholders.

The position leads earned media and owned-media strategy and execution across major product launches, ongoing blog and thought leadership content, and selected regulatory and policy news cycles. The successful candidate will combine crypto-industry knowledge with strategic communications expertise, translating complex technology, financial concepts, products, AI developments, and regulatory milestones into compelling narratives and content that build attention, trust, and adoption.

Requirements

• More than 5 years of experience leading a communications function or program in crypto, DeFi, fintech, or an adjacent field.
• Deep crypto literacy and aptitude for learning Blockchain.com’s business, products, and regulatory roadmap.
• Proven ability to announce complex technical products and translate them into simple, high-impact value propositions for press and other audiences.
• Strong cross-functional collaboration skills, including experience partnering with Product, Marketing, Strategy, Legal, and Compliance.
• Exceptional editorial skills, including the ability to write, edit, and distill high-level concepts and detailed crypto-technical or regulatory information.
• Comfort working in a fast-paced, high-judgment environment where market conditions change daily.

Nice To Haves

• Existing relationships with crypto-industry media and influencers.
• Experience communicating about trading products, derivatives, options, perpetuals, prediction markets, or related topics.
• Experience creating communications or content about regulatory, licensing, or policy topics.

Responsibilities

• Build and execute a differentiated product and technology communications strategy and narrative spanning consumer and institutional products, AI, and regulatory and compliance topics.
• Own end-to-end communications for product launches and work with Marketing and Product to coordinate communications plans with product campaigns.
• Lead announcements of licensing, regulatory, and compliance milestones, and contribute to Blockchain.com’s participation in broader regulatory and policy conversations.
• Define and champion Blockchain.com’s position on AI, and communicate how AI improves internal operations and customer-facing products.
• Manage key press and influencer relationships and proactive and reactive opportunities concerning product and technical topics; expand engagement with emerging influencers.
• Build thought leadership platforms for product, technical, and AI spokespeople through media opportunities, speaking engagements, product-focused award submissions, and executive social presence.
• Write product-focused content, including blog posts, press releases, and executive and occasional corporate social posts.

Benefits

• Full-time salary based on experience and meaningful equity.
• Unlimited vacation policy.
• Apple equipment.
• Opportunity to build a career at a rapidly expanding global technology company in an emerging field.
• Flexible work culture.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed