Print Marketing Manager

QVC•West Chester, OH

25d•Hybrid

About The Position

Working at QVC Group means joining a live social shopping company with incredible teams, ambitious projects and amazing careers. QVC Group, Inc. is a Fortune 500 company with six leading retail brands - QVC®, HSN®, and our four Cornerstone brands. The Cornerstone brands deliver inspirations that help customers enjoy, enhance and celebrate life. Cornerstone comprises four interactive, aspirational home and apparel lifestyle brands: Ballard Designs®, Frontgate®, Grandin Road® and Garnet Hill®. Your Opportunity, Your Team The Print Marketing Manager leads strategy and execution of catalog and direct mail campaigns across brands, overseeing audience targeting, contact strategy, frequency, and format to maximize demand and efficiency. The role manages planning, testing, and performance analysis (including A/B and holdout tests), but not print production. You will report to our VP of Merchandising and Product Design. You will report to the VP, CRM and will have 1 direct report Where you will Work This role is hybrid What You’ll Do

Requirements

Bachelor’s degree in marketing, Business, Communications, or a related field required.
Minimum of 5 years’ experience in catalog and direct mail marketing
Experience in a vertically integrated retailer, with demonstratable success in product creativity and financial results
Technical Skills: Proficiency with campaign measurement tools; strong Excel skills required.
Analytical Ability: Demonstrated expertise in data analysis, test design, and interpreting results to inform strategy.

Responsibilities

Campaign Strategy & Audience Selection: Define and execute targeting, cadence, and format for catalog and direct mail campaigns to drive incremental demand aligned with business goals.
Testing & Optimization: Lead A/B, holdout, and contact strategy tests; analyze results and implement improvements to maximize ROI.
Results Analysis & Reporting: Evaluate campaign performance, deliver clear insights, and recommend actions for future optimization.
Cross-Functional Collaboration: Coordinate with internal teams and external partners to ensure smooth campaign execution and alignment.
Team Leadership & Development: Manage and coach a direct report, driving accountability and growth.
Budget Management & ROI Optimization: Oversee budgets, track spend and improve cost efficiency and marketing productivity.