Principal UX/Product Designer - D&D Beyond

Hasbro•Renton, WA
•Hybrid

About The Position

Hasbro and Wizards of the Coast are seeking a Principal UX Designer to join the design team for D&D Beyond, the digital companion for Dungeons & Dragons. The role focuses on creating innovative, intuitive tools for players and Dungeon Masters and shaping digital play experiences across the D&D Beyond ecosystem. The position requires three days per week in the Renton, Washington office.

Requirements

  • Degree in UX Design, Art, Information Architecture, or a related design field, or equivalent professional experience.
  • Portfolio demonstrating thought leadership, systems-level thinking, and measurable impact.
  • Proven track record of leading strategic design initiatives across complex, multi-platform ecosystems.
  • Advanced expertise in multiple UX disciplines, such as interaction design, systems thinking, visual design, and research synthesis.
  • Experience building and evolving design systems at scale, including multi-brand architecture.
  • Exceptional communication and storytelling skills, with the ability to influence senior stakeholders and inspire teams.
  • Comfort navigating ambiguity and driving clarity in fast-paced, cross-functional environments.
  • Growth mindset focused on continuous improvement for self, team, and product.
  • Deep familiarity with tabletop RPGs and the D&D ecosystem.

Nice To Haves

  • Experience designing for entertainment, games, or narrative-driven products.

Responsibilities

  • Define and lead UX and UI solutions for D&D Beyond across multiple complex feature areas.
  • Scope, plan, and deliver large multi-team and multi-product initiatives.
  • Advocate for UX across the organization and influence how design contributes to business outcomes and player delight.
  • Set frameworks and direction for design projects, guiding solution development through complex problem spaces.
  • Create high-impact design artifacts that influence direction and cross-functional alignment, such as strategic narratives, experience frameworks, systems maps, style guides, and prototypes.
  • Partner with product and engineering teams to shape roadmaps and inform prioritization through player insights and design thinking.

Benefits

  • Health and wellness programs
  • Time off to recharge
  • Financial well-being programs
  • Life and family support
  • Volunteer and community initiatives
  • Learning and development
  • Exclusive perks
  • Employees may be eligible for annual and long-term incentives.
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