Principal Product Sales Specialist, Custom IC Design

Synopsys•Austin, TX
•$144,000 - $216,000•Onsite

About The Position

Synopsys is seeking a Principal Product Sales Specialist to sell analog and mixed-signal integrated circuit EDA tools to semiconductor companies. The role combines hands-on AMS circuit design knowledge with technical sales and customer engagement, connecting customer design challenges, architectures, and methodology gaps to Synopsys solutions. The specialist leads technical pre-sales engagements, including product demonstrations, proof-of-concept setups, and tailored workflow proposals. They develop customer relationships, identify sales opportunities based on customer roadmaps, collaborate with engineering, product marketing, and R&D, and track relevant methodologies, competitors, and emerging technologies. The role also helps customers improve design schedules and workflows, informs product roadmaps through customer feedback, and supports Synopsys’s growth in areas such as SerDes, data converters, and power management.

Requirements

  • Hands-on experience in analog and mixed-signal circuit design, including work on real silicon in areas such as data converters, PLLs, SerDes, or power management ICs.
  • Strong understanding of top-down and bottom-up AMS design methodologies, from architecture exploration through layout and silicon validation.
  • Experience engaging customers in technical sales or applications engineering and translating design challenges into tooling and methodology solutions.
  • Working knowledge of adjacent domains such as PDK development, design verification flows, system-level design for package, board, and 3D-IC, and emulation platforms.
  • Ability to deliver technical demonstrations and presentations to both hands-on designers and engineering leadership.
  • Experience with EDA tool interoperability and how tools work together in a design flow.
  • Strong foundation in analog and mixed-signal circuit architectures, design methodologies, testbench development, simulation tools, layout, and silicon validation.
  • Ability to identify and develop sales opportunities, understand customer requirements, and collaborate with engineering and product marketing teams on tailored solutions.
  • Strong customer relationship-building and communication skills.
  • Awareness of industry trends, competitive landscape, and technological advancements in analog and mixed-signal design.
  • Problem-solving ability and capacity to develop innovative solutions.

Nice To Haves

  • Familiarity or experience with emerging technologies such as quantum computing or photonics design.

Responsibilities

  • Sell analog and mixed-signal EDA tools to semiconductor companies by understanding customer design challenges, circuit architectures, and methodology gaps and mapping them to Synopsys solutions.
  • Lead technical pre-sales engagements, including product demonstrations, proof-of-concept setups, and custom workflow proposals.
  • Identify sales opportunities by following customer roadmaps and understanding where next-generation designs may stretch existing tools.
  • Collaborate with engineering, product marketing, and R&D teams to develop technically sound solutions that can be deployed in customer workflows.
  • Build and maintain relationships with design teams, CAD managers, and engineering leadership at key accounts.
  • Stay current on adjacent methodologies, including PDK development, design verification, system-level design for package, board, and 3D-IC, and emulation.
  • Track the competitive landscape and emerging technologies such as quantum and photonics.
  • Provide pre-sales and post-sales support to address customer challenges and support customer satisfaction.
  • Share customer pain points and use cases with engineering teams to inform product roadmaps.

Benefits

  • Comprehensive health, wellness, and financial benefits.
  • The role may be eligible for an annual bonus, equity, and other discretionary bonuses.
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