Principal Product Designer, Cross-Activation
About The Position
Superhuman is hiring a Principal Product Designer to lead design for the Trampoline pod, a major initiative within its Growth organization. The role focuses on helping users discover and activate other Superhuman products through the company’s distribution, shared services, and suite network effects. The designer will own the end-to-end experience of moving users between products and help establish the foundations and playbook for this work. This is a strategic, systems-oriented design leadership role covering cross-product journeys, activation loops, service design, visual design, prototyping, and repeatable growth patterns. The designer will work with a dedicated squad of product managers, engineers, lifecycle marketers, data analysts, and researchers, and partner across Growth, Product, and leadership. The role also includes mentoring designers and influencing alignment across Product, Engineering, Data Science, Lifecycle, and Sales.
Requirements
- Principal-level experience spanning Growth Design and Product Design, including experiment-driven growth work and polished end-to-end product experiences.
- Strength in multi-product and service design, with the ability to design across surfaces, products, and touchpoints.
- Exceptional visual and graphic design ability and strong aesthetic sensibilities.
- Curiosity about new tooling and AI approaches, with a builder’s instinct to experiment and bring that experimentation into team practices.
- Exceptional storytelling and influence, including the ability to communicate complex problems as a compelling vision, align cross-functional teams, and guide groups to decisions.
- A track record of independently leading cross-team, multi-phase projects from concept through launch and implementation in fast-paced, iterative environments.
- Comfort with ambiguity and defining a path where no established template exists.
Responsibilities
- Own the design vision for the trampoline motion, defining end-to-end cross-product journeys, entry points, and activation loops for self-serve customers.
- Identify and design the three-to-five highest-value cross-product journeys with Growth, Product, and leadership, and help shape coherent suite journeys.
- Partner with other designers to determine how cross-product experiences should be distributed across product teams.
- Apply a service design lens across touchpoints, lifecycle stages, channels, and moments, including in-product prompts, modals, cross-sell surfaces, onboarding into a second product, and bundle experiences.
- Use visual design to expand the perception of the Superhuman brand across growth surfaces and develop an intentional voice and tone for the suite.
- Prototype with new AI approaches and emerging design tools, and turn experimentation into repeatable team practices.
- Create interactive mocks and functional prototypes to explore and communicate design ideas.
- Develop patterns, templates, and playbooks that make growth experiences repeatable and deployable across new products.
- Set a high craft bar across the Growth Design team, mentor designers of all levels, and drive cross-functional alignment.
Benefits
- Health care, including medical, dental, vision, mental health, and fertility benefits
- Disability and life insurance options
- 401(k) and RRSP matching
- Paid parental leave
- 20 days of paid time off per year
- 12 days of paid holidays per year
- Two floating holidays per year
- Flexible sick time
- Stipends for caregiving, pet care, wellness, home office, and other needs
- Annual professional development budget and opportunities
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What This Job Offers
Job Type
Full-time
Career Level
Principal
Education Level
No Education Listed
