Principal Portfolio Manager - ENT

Stryker•Portage, MI

About The Position

The Principal Portfolio Manager for ENT compiles and evaluates research on customer needs in the market or segment and translates those needs into specifications for future-generation products. The role discovers and generates customer and market data to support future portfolio decisions, manages product life cycle management, and maintains portfolio strength. It typically works closely with R&D and other cross-functional team members to define and deliver new products. The position leads portfolio execution and strategy, new product development, product life cycle management, market and competitive analysis, and performance assessment. It develops customer and thought-leader relationships, identifies unmet needs and market opportunities, and aligns portfolio decisions with broader business strategy. The role is hybrid or onsite, with 30% travel. The U.S. annual pay range is $118,000–$196,700, with location-specific ranges available in the U.S. work location and transparency guide.

Requirements

Bachelor’s degree required.
At least 8 years of work experience required.
Excellent presentation and interpersonal communication skills.
Strong analytical and problem-solving skills.
Ability to manage multiple projects while delivering on established timelines.
Ability to be persuasive in the absence of organizational authority.
Ability to understand and work within complex interdivisional procedures and policies.
Demonstrated proficiency in Microsoft Office, including Excel, Word, and PowerPoint.

Nice To Haves

MBA preferred.
Five or more years of medical device or marketing experience preferred.

Responsibilities

Advise on the organization's major competitors and anticipate future forms of competition.
Monitor market activity, penetration, and competitive wins or losses.
Identify new customer groups and tailor marketing strategies to current and prospective customer needs.
Build relationships with key opinion leaders and establish relationships with new thought leaders.
Analyze unmet needs to identify product and service opportunities, summarize qualitative and quantitative studies, and draw actionable business conclusions.
Identify market trends and adjust strategy proactively based on the healthcare environment.
Raise coworkers' awareness of industry standards, practices, and guidelines.
Lead the new product development process (NPDP) from start to finish, engaging internal stakeholders and collaborating across departments.
Lead execution strategy for the defined portfolio and communicate long-term portfolio strategy to stakeholders to gain organizational alignment.
Lead portfolio product life cycle management from launch to obsolescence.
Partner with R&D to anticipate future needs and strategic assets required to compete.
Partner with Clinical Affairs on clinical trials, research grants, and cost-benefit analysis papers supporting clinical claims strategy.
Align customer acquisition or retention strategies with broader portfolio strategy and align portfolio segment strategy with broader business strategy.
Create and recommend a category definition based on the strategic phase of the business.
Target customers based on total market potential and opportunity.
Monitor market trends and recommend market opportunities and strategic focus.
Use appropriate benchmarks and document key assumptions when developing forecasts.
Develop and incorporate the product lifecycle management (PLCM) plan into initial strategy.
Manage price competition and ensure alignment with overall business unit pricing goals.
Monitor the effectiveness of marketing channels and promotional campaigns.
Develop key criteria for evaluating business performance and participate in establishing company and industry best practices for business performance analysis.