Principal Associate, Communications - Multimedia Specialist (Hybrid)

Capital One • McLean, VA

6d • $108,900 - $124,300 • Hybrid

About The Position

Capital One is seeking a Multimedia Specialist to join the Card Communications team. The role delivers videos and design graphics for local and Card-wide communications, covering important moments throughout the year and helping associates understand business priorities and feel engaged in the company’s inclusive culture. The work is expected to reach an internal audience of more than 30,000 associates.

The specialist partners with communications and business stakeholders to identify compelling stories, develop creative strategies and concepts, and recommend effective approaches that balance business objectives, audience needs, channel strategy, brand standards, and associate experience. The role manages end-to-end video production, from scripting and preparation through filming and editing, and creates graphic design, digital assets, presentations, templates, and other visual content. It also includes coaching executives and other participants during shoots, coordinating external creative and production partners, and using performance metrics and audience feedback to improve content and communicate recommendations.

The position calls for strategic, curious, influential, data-minded, collaborative, communicative, action-oriented, and iterative work. The specialist should be comfortable working quickly under tight deadlines and maintain high standards for quality, accessibility, brand consistency, and effectiveness across channels. The role is hybrid. Compensation varies by listed location: $108,900–$124,300 in McLean, Virginia, and $98,900–$112,900 in Richmond, Virginia, or Wilmington, Delaware. The role is also eligible for performance-based incentive compensation, which may include cash bonuses and/or long-term incentives.

Requirements

• High school diploma, GED, or equivalent certification.
• At least 3 years of experience in video and graphic design production in a corporate, agency, or production-firm environment.
• At least 2 years of experience with in-person and remote video/audio concept development and production.
• At least 2 years of experience with the Adobe suite, including video/audio editing using Premiere Pro, After Effects, or Adobe Audition.
• Ability to connect creative work to business priorities, audience needs, and communications objectives.
• Ability to articulate recommendations confidently and influence senior leaders and cross-functional partners.
• Ability to use metrics, audience insights, and feedback to evaluate creative performance and improve work.
• Comfort working in a corporate environment and working quickly under tight deadlines.

Nice To Haves

• A strong portfolio showcasing video/audio work.

Responsibilities

• Partner with communications and business stakeholders to understand objectives, audience needs, and creative opportunities, translating them into multimedia and visual storytelling strategies.
• Recommend, reshape, or challenge creative approaches based on business priorities, audience needs, channel strategy, and creative best practices.
• Develop and present creative concepts that balance creativity, business needs, brand standards, and associate experience.
• Lead the end-to-end creative design and delivery of visual content, including graphic design, digital assets, presentations, and templates.
• Prepare and manage video and audio shoots, coaching executives and other participants to appear authentically and effectively on camera.
• Manage external creative and production partners, determining when vendor support is appropriate and guiding work to meet quality, timeline, and budget expectations.
• Analyze multimedia performance metrics, audience behaviors, and feedback to identify what is working and opportunities to improve.
• Translate data and insights into recommendations and visualizations that help partners and leaders understand creative performance and make informed decisions.
• Establish and evolve measures of success for multimedia content and use results to improve creative strategy, execution, and audience impact.
• Ensure multimedia and visual assets meet standards for quality, accessibility, brand consistency, and effectiveness across channels.
• Build knowledge of Card business strategy, leaders, and communications priorities; proactively identify storytelling opportunities and share creative expertise and best practices.

Benefits

• Comprehensive health, financial, and other benefits supporting total well-being.
• Eligibility for performance-based incentive compensation, potentially including cash bonuses and/or long-term incentives.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: High school or GED