Premium Rental Associate - Winter Season

Alterra•Winter Park, CO

About The Position

The Premium Rental Associate coordinates the daily functions of the assigned retail store as directed by the Retail Manager and/or Retail Supervisor and contributes to the overall profitability of the store. The role follows policies and procedures in the Employee Handbook and Retail Rental training. The associate helps guests find products and resolve concerns while maintaining store standards, accurate sales operations, and a safe, high-quality resort experience. The position also includes designated supervisory responsibilities, including acting as Manager on Duty when management is absent.

Requirements

  • Working knowledge of Microsoft Office and basic computer functionality.
  • Ability to speak and write English as a primary language.
  • Excellent verbal and written communication skills when interacting with guests, supervisors, fellow employees, managers, and other departments.
  • Friendly, outgoing personality and ability to approach guests positively and assist with their in-store needs.
  • Basic knowledge or background in ski and snowboard equipment, rental flow, procedures, and liability compliance.
  • High school diploma or GED.
  • Ability to work overtime, weekends, and holidays and respond to emergency schedule changes as business requires.

Nice To Haves

  • Valid Colorado driver’s license and clean motor vehicle record desired.
  • Retail merchandising experience desired but not necessary.
  • Guest service experience desired but not necessary.

Responsibilities

  • Meet daily, weekly, monthly, and yearly sales goals; set goals and promote upselling, add-on sales, and sell-through.
  • Handle guest problems and complaints professionally and resolve them to support a positive resort experience.
  • Serve as a key holder and open or close the location when scheduled.
  • Oversee daily cash-register operations and ensure accurate end-of-day procedures and revenue accounting.
  • Maintain store cleanliness, staff behavior, and neat, effective merchandise displays.
  • Present merchandise courteously and assist guests with their product needs.
  • Attend product knowledge clinics during normal store hours and after closing as needed.
  • Assist the Retail Manager or Supervisor with communication to the Warehouse Supervisor and Buyers to maintain adequate store stock and supplies.
  • Enforce department policies for controlling internal and external shrinkage.
  • Operate the computer point-of-sale system efficiently and handle cash and credit card transactions accurately.
  • Act as Manager on Duty in the absence of the Retail Manager or Supervisor.
  • Provide input to the Retail Manager or Supervisor when creating the store schedule.
  • Implement and encourage retail employee incentive programs.
  • Promote and enforce department policies and procedures with retail staff.
  • Follow standard operating procedures for daily inventory of skis and snowboards in the Premium fleet.
  • Comply with ASTM testing and tracking requirements for skis and complete ski binding manufacturer certification procedures, protocols, and online testing.
  • Perform other duties as needed and cooperate as a team member.

Benefits

  • Free season pass to Winter Park and all Alterra Resorts
  • Discounted friends and family tickets
  • Medical, dental, vision, and life coverage for eligible employees
  • Paid parental leave for eligible employees
  • 401(k) plan with 100% company match up to 4%
  • Mental health resources for all employees
  • Food and beverage and retail discounts
  • Onsite employee childcare based on availability
  • Discounted equipment rentals and pro deals
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