PR & Social Media Associate
About The Position
This role is part of an integrated PR & social media team and supports the execution of strategic earned, owned and social media programs for a variety of clients. The PR & Social Media Associate plays a key role in supporting media relations, social media management, content development, and reporting efforts across multiple accounts. The ideal candidate is a strong writer and communicator with junior-level experience creating social and written content, creating PR materials and media lists, and supporting integrated communications campaigns. Candidates should be highly organized, detail-oriented, collaborative and eager to stay ahead of industry trends across PR, social media and digital content.
Requirements
- Up to 2 years of experience supporting public relations and/or social media campaigns
- Bachelor’s degree in public relations, communications, journalism, marketing, advertising, English or related field preferred
- Exceptional writing, editing and organizational skills, including experience writing blog or long-form content
- Strong understanding of social media platforms and digital communications best practices
- Experience identifying, engaging and coordinating with influencers, content creators and brand advocates to support integrated PR and social media campaigns
- Ability to create light graphics and social content production work in Canva, as well as develop polished, engaging client presentations in Google Slides aligned with brand and agency standards
- Ability to manage multiple projects and shift priorities quickly in a fast-paced environment
- Agency internship or prior agency experience preferred
- Experience with Sprout Social, Canva, MuckRack, Meta Business Manager, Google Suite, Google Analytics and Monday.com, a plus
- Weekend and outside-schedule work may occasionally be required due to events, breaking news or the social media news cycle; travel may be included
- Applicants must include a writing sample in the same attachment as their resume.
Responsibilities
- Support day-to-day execution of public relations and social media campaigns for multiple clients
- Assist with media relations efforts, including media list development, monitoring, research and pitching support
- Assist in the development of monthly social media content calendars and editorial planning
- Develop engaging social media content aligned with platform best practices, brand voice and campaign goals, in collaboration with creative, video and/or content team
- Write and edit content across channels, including social posts, blogs, articles, media materials and other communications assets
- Manage daily community engagement and monitoring across social media platforms
- Schedule and publish content using social media management tools such as Sprout Social
- Identify, research and engage with relevant influencers and content creators
- Monitor trends, cultural conversations and media opportunities that support client goals
- Assist in the preparation of monthly and quarterly reports highlighting campaign and social performance
- Participate in client meetings and maintain professional client communication
- Adhere to project deadlines and budgeted/assigned hours
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
