Personal Banker Associate 2 - South Haven

Fifth Third Bank•South Haven, MI
•Onsite

About The Position

Selected candidates are intended to become a Retail Personal Banker II after completing a nine-week onboarding and education program, which includes rotations in Operations and Sales & Service and a certification to demonstrate the skills needed for the role. The Retail Personal Banker II is a sales position focused on sales development and relationship building through the promotion of deposits, loans, fee-based services, and customer retention. The role sells banking products and services to existing and prospective customers, provides specialized customer care, and uses the bank’s consultative sales and service process and approved tools to generate referrals. The position is accountable for managing risk, following policies and procedures, raising concerns, and acting in the interests of customers and colleagues. It works within the bank’s risk appetite while identifying, assessing, managing, monitoring, and reporting risks. The job is based in a normal office environment and requires computer-screen viewing and travel for training, including travel outside the affiliate for classroom sessions.

Requirements

  • College degree, relevant work experience providing transferable skills, or a combination of education and experience.
  • Ability to develop comfort with sales activities to acquire new consumer household and small business customers and/or cross-sell to established customers.
  • Ability to demonstrate understanding of advanced math functions for analyzing credit and financial information.
  • Ability to represent Fifth Third Bank professionally in appearance and verbal and written communication.
  • Ability to develop working knowledge of retail policies and procedures and use good judgment in making sound decisions.
  • S.A.F.E. Act registration through the Nationwide Mortgage Licensing System (NMLS) is required at the time of employment.

Nice To Haves

  • Experience in the financial industry.

Responsibilities

  • Use the consultative sales process and Financial Needs Assessment to build customer profiles and identify current and future financial needs.
  • Maintain knowledge of retail consumer and small business products and services, and recommend appropriate solutions.
  • Use CAMP and other approved marketing tools to contact customers and schedule periodic financial reviews.
  • Cross-sell to existing customers and conduct outside sales activities as directed, including onsite presentations, business sales calls, and community financial literacy events.
  • Build working relationships with assigned business partners in Mortgage, Small Business, Commercial, and Investment, and refer customers for holistic financial solutions.
  • Meet or exceed customer experience and individual and team production goals, and contribute to year-over-year revenue growth measured by the Financial Center P&L.
  • Guide CSRs on sales and referral processes.
  • Promote customer satisfaction through a friendly, helpful, and professional manner.
  • Answer customer questions confidently and take ownership of customer issues.
  • Protect confidential business information and maintain a position of trust and responsibility.
  • Follow the Bancorp Code of Business Conduct and Ethics and related policies.
  • Follow established policies and procedures when opening and servicing retail products.
  • Participate in consumer loan and bankcard processes, owning sourced loans from application through closing.
  • Participate in opening and closing the Financial Center or Bank Mart as directed by the Financial Center Manager.
  • Stay current on retail procedures for mitigating fraud and unnecessary risk or exposure.
  • Complete the nine-week onboarding and education program and its concluding certification.

Benefits

  • Comprehensive benefits designed to support employees’ and their families’ physical, financial, emotional, and social well-being.
  • Differentiated compensation offerings.
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