Partner Marketing Manager
About The Position
Profound is on a mission to help companies understand and control their AI presence. As we define a new category at the intersection of AI, search, and brand visibility, we are hiring a Partner Marketing Manager to build and scale the partnerships that extend Profound’s reach, credibility, and pipeline. Reporting to the Head of Marketing, you will own the co-marketing strategy with technology partners and ecosystem players, turning relationships into revenue-generating programs. This is not a logo management role. You will identify the right partners, design joint go-to-market motions, and execute the programs that drive qualified pipeline. You will work cross-functionally with Partnerships, Sales, Product Marketing, and Demand Generation to tightly integrate partnerships into our broader go-to-market strategy.
Requirements
- 4 or more years of experience in B2B partner marketing, channel marketing, or alliance marketing
- Track record of driving measurable pipeline and revenue through co-marketing programs
- Experience building partner marketing programs from zero or early stage
- Comfortable operating in ambiguity and building systems while scaling execution
- Equally capable of presenting strategy to executives and executing campaigns directly
- Strong relationship builder who can align internal stakeholders and external partners
- Think in terms of pipeline and revenue rather than logos, fluent in partner-sourced versus partner-influenced attribution and channel ROI
- Clear communicator who can make partner strategy legible to non-marketing stakeholders
- Experience managing complex multi-stakeholder co-marketing campaigns
- Able to articulate not just what you built, but why it worked and how you would improve it
Nice To Haves
- Experience in marketing technology, AI, or SaaS ecosystems is a strong plus
Responsibilities
- Build and scale the partner marketing strategy by identifying, prioritizing, and developing co-marketing relationships with technology partners, agencies, system integrators, and strategic ecosystem players
- Define partner tiers, engagement models, and joint go-to-market motions that drive pipeline impact
- Plan, execute, and measure joint campaigns including webinars, content collaborations, events, and product integrations
- Ensure every co-marketing program has clear goals, timelines, and attribution
- Partner with Sales, RevOps, and Demand Generation to track and grow partner-sourced and partner-influenced pipeline
- Build dashboards that make partner ROI visible to leadership
- Collaborate with Product Marketing to define joint value propositions and create co-branded assets, solution briefs, case studies, and sales enablement materials
- Serve as the primary marketing point of contact for key partners, maintaining trust, momentum, and accountability
- Represent Profound at partner events, industry conferences, and ecosystem summits
- Define the processes, tools, and structure needed to scale a world-class partner marketing function
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What This Job Offers
Job Type
Full-time
Career Level
Manager
Education Level
No Education Listed
