Partner Marketing Manager

Hyperproof

21h•$92,000 - $145,000•Remote

About The Position

We are hiring a strategic, highly collaborative, and execution-oriented Partner Marketing Manager to fuel the growth of our expanding partner community. Reporting directly to the SVP of Marketing, you will own the marketing relationship with our partner Go-To-Market (GTM) organization and support a diverse ecosystem of partners, including resellers, MSSPs, auditors, and GSIs across North America (NA) and Europe (EU). In this role, you will sit at the intersection of marketing, partnerships, and sales, driving innovative end-to-end marketing strategies that acquire new partners, accelerate enablement, and co-execute campaigns to generate mutual pipeline.

Requirements

5+ years of marketing experience, with at least 2 years dedicated specifically to channel, alliance, or partner marketing within a B2B SaaS environment.
Prior experience working with diverse partner types, particularly resellers, MSSPs, GSIs, and/or auditors.
Proven track record as a self-starter who is comfortable setting strategy in new environments, possesses a strong bias for action, and balances strategic program design with a hands-on approach to execution.
Exceptional relationship management skills with an ability to influence and collaborate across external partner teams and internal organizations (marketing, sales, product, operations).
Must be currently authorized to work in the United States on a full-time basis.

Nice To Haves

Experience working with compliance, risk, or cybersecurity ecosystems is a plus.

Responsibilities

Define and execute new partner marketing programs for a growing partner ecosystem.
Drive demand for net-new partners across resellers, MSSPs, auditors, and GSIs, creating collateral and programs such as pitch decks, partner webinars, and email marketing.
Leverage Hyperproof’s broader marketing campaigns and demand gen programs to specifically drive growth in new partnerships.
Support our partner GTM organization in 1:1 and ABM efforts aimed to acquire target partner organizations.
Create and maintain high-impact partner enablement programs, including enablement decks, webinars, and newsletters to accelerate time-to-value for new partners.
Collaborate with and support other internal partner programs designed to drive partner adoption, including partner training, partner portals, certification programs, and partner communities or advisory boards.
Collaborate directly with partners to build and execute integrated campaigns designed to acquire mutual logos, generate pipeline, and upsell existing customer bases.
Create co-branded collateral, templates, and scalable campaign kits designed to help partners self-serve.
Co-host webinars and in-person events to support partner-led ABM outreach, and drive strategy for field programs such as executive dinners and event sponsorships.
Coordinate joint PR, customer success stories, media announcements, and social amplification to spotlight strategic alliances and market milestones.