Partner Marketing Manager (LinkedIn & Partner Growth)
About The Position
Capital Gurus is an AI-driven business funding platform helping small and mid-sized businesses access capital faster through trusted partners — including software platforms, service providers, and advisors already embedded in the SMB ecosystem. Partnerships are our primary growth engine. This role exists to help us attract, recruit, and activate new partners, with a strong focus on LinkedIn as a core acquisition channel. We’re hiring a Partner Marketing Manager to own partner acquisition marketing and LinkedIn-based growth programs. This role is ideal for someone who understands how to use LinkedIn as a true distribution channel — not just for brand awareness, but for partner recruitment, pipeline creation, and relationship building. You’ll work closely with Partnerships and Sales to attract the right partners and turn interest into active, revenue-producing relationships.
Requirements
- 3–6+ years of experience in partner marketing, growth marketing, or B2B marketing
- Hands-on experience marketing on LinkedIn (organic required; paid a plus)
- Proven ability to generate leads, conversations, or partnerships via LinkedIn
- Strong copywriting and positioning skills for partner-facing audiences
- Experience supporting outbound teams with content, campaigns, or enablement
- Comfortable operating in fast-moving, ambiguous environments
Nice To Haves
- Experience in fintech, SaaS, SMB, or marketplaces is a strong plus
Responsibilities
- Build and execute LinkedIn-first marketing strategies to attract new partners
- Create partner-focused LinkedIn content (posts, carousels, DMs, thought leadership, campaigns)
- Support outbound partner recruitment with messaging, positioning, and marketing assets
- Develop campaigns targeting SaaS platforms, service providers, and SMB advisors
- Collaborate on LinkedIn messaging frameworks for founder- and exec-led posting
- Build co-marketing assets and social proof that make Capital Gurus attractive to partners
- Manage partner launch and onboarding campaigns once partners are signed
- Track performance across partner leads, conversations started, and partner activation
- Continuously test messaging, formats, and positioning to improve conversion
Benefits
- High ownership with direct access to leadership
- Opportunity to build and scale partner growth from the ground up
- Remote-first, results-driven culture
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
