About The Position

The Partner Development Manager solicits, researches, pitches, presents, and develops strategic partnerships with companies that can leverage David’s Bridal customers through a 360-degree marketing approach. The role maintains positive relationships with David’s Bridal team members and checks the brand reputation of companies involved in new or renewal partnership discussions. The position generates leads among local businesses, brands, national advertisers, and advertising agencies; creates customized partnership presentations; and follows opportunities through closing while working toward quarterly sales goals. It supports integrated marketing programs and identifies promotional opportunities using David’s Bridal stores, websites, and customer demographics. The role also builds and maintains client relationships through long sales cycles, manages contract and creative coordination, and may oversee results, KPI measurement, and client communications. The Partner Development Manager develops relationships in the interactive advertising community, grows existing accounts, identifies new ways to monetize David’s Bridal’s reach, negotiates agreements within the sales framework, and supports corporate initiatives, pipeline goals, and EBITDA targets. The position may require in-person or virtual client contact and occasional site or business visits. Minimal travel is required. Other duties may be assigned.

Requirements

  • Bachelor’s degree in a related field or equivalent work experience.
  • Minimum 5 years of sales experience.
  • Proven ability to drive, grow, and enhance revenue, with a history of outstanding sales performance.
  • Familiarity with CRM platforms for lead sourcing.
  • Outstanding business development, client management, marketing, sales, communication, and presentation skills.
  • Deep understanding of multichannel and partnership marketing.
  • Ability to communicate effectively with internet-savvy prospects and traditional, corporate, and small-business clients.
  • Microsoft PowerPoint and Excel skills.

Nice To Haves

  • Experience in travel and leisure, entertainment, beauty, or consumer packaged goods categories.

Responsibilities

  • Generate leads and maintain a prospect list of local businesses, brands, national advertisers, and advertising agencies through cold calling and networking.
  • Build a network that contributes to the partnership pipeline.
  • Create customized presentations for clients and agencies and follow through to close partnership deals while meeting quarterly sales goals.
  • Support team members in curating integrated marketing programs and work with marketing management to identify advertising and promotional opportunities leveraging David’s Bridal stores, websites, and customer demographics.
  • Build and maintain client relationships through long sales processes, including serving as a point of contact for contracts, creative execution, and clarification.
  • In some cases, manage client relationships around results management, KPI measurement, and client understanding.
  • Develop relationships within the interactive advertising community to grow the business.
  • Develop existing clients by identifying new opportunities and understanding their ongoing business needs.
  • Ideate marketing opportunities to monetize David’s Bridal’s reach and market presence, and use the existing partner pool to expand value for David’s Bridal and its partners.
  • Develop and maintain client relationships virtually and in person; conduct site or business visits when needed to assess partnership suitability.
  • Identify potential business partners and negotiate agreements within the sales framework.
  • Achieve corporate initiatives and pipeline status goals that support business goals and EBITDA targets.
  • Perform other duties as assigned.

Benefits

  • Comprehensive benefits package
  • Competitive pay
  • Dream Maker employee discount after the first pay period
  • Referral incentive program
  • Dayforce Wallet early pay access
  • Health insurance
  • Dental insurance
  • Vision insurance
  • 401(k) program
  • Paid vacation
  • Wellness days
  • Paid holidays, including the employee’s birthday
  • Pet benefits
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