Paid Social Sr Specialist

Adelphi Group•New York, NY
•$70,000 - $90,000•Hybrid

About The Position

As the Paid Social Senior Specialist, you will drive the development and activation of paid social campaigns across multiple platforms, including Meta, Twitter, TikTok, LinkedIn, and more. You will serve as the day-to-day manager of paid social efforts for client brands, focusing on strategy, planning, analysis, reporting, and optimization. The role includes developing and managing campaigns, analyzing performance metrics, collaborating with internal teams, keeping up with industry trends, managing client relationships, and maintaining accurate financial and operational documentation. To the extent permissible by local law, Omnicom requires employees to work in the office at least three days a week, unless additional in-office days are directed by their agency or manager.

Requirements

  • Bachelor's degree in a relevant field.
  • At least 2 years of paid social experience.
  • Proven knowledge of paid social platforms, including Facebook, X, LinkedIn, Instagram, TikTok, and more.
  • Excellent communication and collaboration skills, with the ability to work effectively in a team environment and build strong relationships.
  • Strong organizational and time management skills.
  • Ability to work independently as a self-starter.
  • Enthusiasm to learn about social media and the healthcare landscape while staying up-to-date on the latest industry trends.

Nice To Haves

  • Healthcare or pharma experience.

Responsibilities

  • Develop and manage Paid Social campaigns across multiple platforms, ensuring flawless execution and budget pacing.
  • Analyze Paid Social metrics to inform optimizations, recommendations, and reporting insights.
  • Collaborate with internal teams, including creative and analytics partners, to ensure consistency and effective campaign activation.
  • Stay up-to-date on industry trends and best practices.
  • Manage client relationships through status meetings and presentations, and respond to queries in a timely and professional manner.
  • Ensure accurate documentation of financial and operational processes.
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