Paid Search Specialist

Acceler8labs•Oakville, ON

19d•Remote

About The Position

Acceler8 Labs is a leading performance marketing company founded by two former-Facebookers with over 25 years of experience in expanding clients' businesses globally and generating over $1 billion dollars in revenue. We work with a diverse range of clients, from the world's largest brands to disruptive startups, across various industries including Enterprise Software, CPG, Fashion, Fitness, Travel, and Finance. We are looking for an entrepreneurial individual with a "get things done" attitude, who enjoys a dynamic environment and is focused on driving real business KPIs. The ideal candidate treats client dollars with respect, thrives in a transparent and collaborative setting, and is committed to constant improvement through testing and learning.

Requirements

Must have 1+ year of full-time agency-side experience managing conversion-focused digital marketing campaigns on Google for Ecommerce clients.
Previous experience managing $30,000+ monthly advertising budgets on Google while maintaining ROAS targets.
Prior experience in a client-facing role.
Knowledge and experience with keyword research tools for Google.
In-depth knowledge of Google's Performance Max campaigns.
Problem solver who can identify potential challenges, understand the root cause, and propose solutions.
Ability to thrive in a fast-paced changing environment where no two days are often the same, and embody a “get things done” attitude.
Strong collaboration, communication, and presentation skills both internally and externally.
Candidate must reside in Canada.

Nice To Haves

Amazon and retail media platforms experience is a plus.
Google Ads, Google Analytics, and Amazon ads certifications are a plus.
Working knowledge of GA4 and GTM is a nice-to-have.

Responsibilities

Developing and executing paid search strategy across various platforms, primarily Google and Amazon ads.
Overseeing campaign setup, optimization, and performance analysis to drive continuous improvements and meet key performance indicators (KPIs).
Optimizing Google Merchant Center feed and fixing product feed errors.
Interfacing directly with clients for day-to-day account management, reporting campaign results, and gathering feedback.
Identifying opportunities for expanding campaign reach and growth through innovative tactics and audience targeting.
Ensuring compliance with advertising policies and guidelines set by Google, Amazon, and other advertising platforms.
Managing budgets, bidding strategies, and overall campaign expenses to achieve optimal ROI.
Conducting keyword research, ad copy testing, and recommending landing page optimizations to maximize campaign performance.
Staying informed of industry updates and new platforms to ensure clients are following best practices and gaining early mover advantage.