Paid Media Account Coordinator

Tiger Tracks•Winter Park, FL

3d•Remote

About The Position

As an Account Coordinator at Tiger Tracks, you are the hands-on-keyboard backbone of the pod. You build campaigns from scratch, QA your own work, manage bids and budgets day to day, and run optimizations under the direction of an Account Strategist or Account Manager. You will support execution across 6 to 10 accounts, working alongside senior team members to keep campaigns performing, data clean, and deliverables on track. This role is designed for someone who takes pride in getting things right, is already in-platform daily, and is hungry to build a long-term career in paid media. Within 18 to 24 months, a high-performing Coordinator at Tiger Tracks is positioned to grow into a Strategist or Account Manager role. The bar is high: we are looking for someone who is already operating at a strong execution level and ready to level up at an agency that takes performance seriously.

Requirements

2+ years of hands-on experience managing or supporting paid media campaigns. Agency experience strongly preferred.
Platform Expertise: Direct, hands-on experience in both Google Ads and Meta Ads Manager. Preference is strong experience across both paid search and paid social, not just one. You have built campaigns from scratch, not just "helped" with one, and can talk fluently about CTR, CVR, CPA, and ROAS without prompting.
Strong Excel or Google Sheets skills for data analysis and budget management.
Ability to translate complex performance data into clear narratives and actionable recommendations.
Excellent written and verbal communication skills with a client-focused mindset.
Organized, process-driven, and exacting.
Proactive, resourceful, and accountable.
Comfortable working in a fast-paced, metrics-driven environment with multiple accounts in flight at once.
Genuinely hungry to build a career in paid media and willing to put in the reps to get there.
Demonstrated success in achieving or exceeding campaign performance goals, professional or otherwise.

Nice To Haves

Familiarity with Microsoft Ads, LinkedIn Ads, TikTok Ads, or programmatic platforms is a plus.
Familiarity with Google Analytics or Looker Studio for performance tracking.

Responsibilities

Build, launch, and optimize campaigns across Google Ads (Search, Performance Max, Shopping, YouTube) and Meta Ads (Facebook, Instagram).
Monitor KPIs daily including CTR, CVR, CPA, and ROAS, diagnosing fluctuations and surfacing actionable insights.
QA campaign setups, tracking links, UTMs, and conversion events for accuracy before launch.
Support daily and weekly pacing across channels, flagging delivery issues early.
Request, upload, and traffic creative assets into platforms following naming conventions and internal processes.
Pull performance data, maintain change logs, and support the assembly of weekly and monthly client reports.
Partner with senior account managers and analysts to test new bidding strategies, audiences, and creative approaches.
Research emerging tools, ad formats, and platform features to help your pod stay ahead of platform changes.
Keep task management tools, timelines, and internal documentation organized and up to date.
Follow documented processes, communicate task status proactively, and flag issues early.
Contribute to integrated marketing strategies that connect paid media with SEO, creative, and conversion rate optimization efforts.