Outside Sales Representative

FleetPride•Fort Smith, AR

About The Position

The Outside Sales Representative sells FleetPride products and services to current and prospective customers in a competitive business-to-business environment. The role is accountable for maximizing sales and gross profit within a defined territory by expanding sales to existing customers and acquiring new customers. Success involves solving customer problems, creating mutual value, and embracing a performance-focused, high-accountability sales culture. The representative develops and maintains knowledge of FleetPride’s value propositions, sales process, account management practices, and the local market. They plan accounts and calls, assess customer needs, communicate FleetPride’s value, collaborate with internal and external resources, and build product knowledge. Performance is measured through territory sales, sales in specific product areas, customer account mix, and territory gross margin.

Requirements

  • High school diploma or GED.
  • Excellent written and verbal communication and presentation skills.
  • Demonstrated mechanical inclination and interest in the FleetPride industry.
  • Proficiency with Microsoft Office Suite, including the ability to perform basic database tasks in Excel.
  • Valid driver’s license and clean driving record.

Nice To Haves

  • One year of B2B sales experience.
  • Heavy-duty equipment distribution sales or related industry experience.
  • Experience with CRM and other sales force automation tools.

Responsibilities

  • Maximize sales and gross profit within a defined territory by growing business with existing customers and acquiring new customers.
  • Develop, maintain, and update account plans, identifying share-of-wallet opportunities, competitive conditions, milestones, and tactics.
  • Plan sales calls in advance, including objectives, discussion topics, preparation needs, and approaches to anticipated barriers.
  • Use CRM and sales force automation tools to prepare for calls and document call records and results.
  • Assess customer needs through open-ended questions, observation, and discussion of both immediate and future business needs.
  • Maintain dialogue with customers about FleetPride’s value, gather feedback, and identify ways to increase mutual value.
  • Collaborate with branch teams, subject matter experts, catalogs, call centers, and other resources to support customers and achieve business results.
  • Escalate customer issues to appropriate resources and act as a liaison between FleetPride and the customer during resolution.
  • Build and maintain knowledge of FleetPride products, complementary parts, and competitive offerings, and use that knowledge to recommend suitable solutions.
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