Coordinator, OOH Solutions

WPP MediaToronto, ON
Hybrid

About The Position

We are seeking an organized and detail-oriented OOH Media Coordinator to join our dynamic media planning team at WPP Canada. In this role, you will assist in the development and execution of innovative out-of-home advertising campaigns for our diverse portfolio of clients. You will serve as the central point of contact for vendor communications, creative asset delivery, and campaign tracking, ensuring that WPP’s high standards of creativity and effectiveness are met. WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

Requirements

  • Degree or Diploma in Marketing, Advertising, Communications, or a related field.
  • 1–3 years of experience in advertising, media planning, or marketing coordination.
  • Superior project management and multitasking skills, with the ability to manage multiple campaigns simultaneously in a fast-paced environment.
  • Strong attention to detail and a proactive approach to problem-solving.
  • Exceptional written and verbal communication skills for frequent negotiation and stakeholder updates.
  • Ability to convey complex information clearly and effectively to diverse audiences.
  • Strong command of MS Office Suite, particularly Microsoft Excel and PowerPoint, as well as Co-Pilot.

Nice To Haves

  • Agency experience
  • Finance knowledge

Responsibilities

  • Coordinate the end-to-end execution of OOH and Print campaigns, from issuing Requests for Proposals (RFPs) to confirming installation and monitoring ongoing placements.
  • Collaborate with WPP agencies to align campaign objectives with creative strategies.
  • Liaise with media vendors and printers to secure ad space, confirm inventory availability, and ensure production deadlines are met.
  • Build and maintain strong relationships with vendors that reflect WPP’s commitment to excellence and innovation.
  • Collaborate with the WPP planning teams to ensure all deadlines are fulfilled for various OOH formats.
  • Request and coordinate POP (Point of Purchase) and glam shoots for clients, ensuring all creative elements align with campaign goals.
  • Gather specifications documents and draft Media Planning Agreements (MPAs) for campaigns.
  • Create tactical plans and billing schedules to streamline campaign execution.
  • Process media buys, manage contracts, track invoices, and ensure campaigns stay strictly within budgetary limits.
  • Utilize WPP’s financial systems for efficient budget tracking and reporting.
  • Compile post-campaign reports, track Key Performance Indicators (KPIs), and gather research data to evaluate campaign effectiveness.

Benefits

  • Competitive medical
  • Group retirement plans
  • Vision insurance
  • Dental insurance
  • Significant paid time off
  • Preferential partner discounts
  • Employee mental health awareness days
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