Woodstock Chimes National Sales Manager

EVERGREEN•Richmond, VA

49d•$100,000 - $0•Onsite

About The Position

Woodstock Chimes is a well-known brand in the gift and outdoor living sector, recognized for its products that enhance lives through sound, beauty, and connections. We are seeking a National Sales Manager to lead the brand's growth across North America and internationally. This role involves developing sales strategies, managing key relationships with sales partners, distributors, and retailers, and driving market expansion. The position requires close collaboration with leadership, product development, marketing, operations, and customer service teams. Travel is expected to be around 25-35%.

Requirements

Bachelor's degree in Business, Marketing, Sales, or a related field.
7+ years of progressive sales leadership experience in consumer products, gift, home décor, lawn & garden, outdoor living, or related industries.
Proven success managing national accounts and driving revenue growth.
Strong business planning, forecasting, analytical, communication, and relationship-building skills.
Ability to influence and lead through partnerships without direct reporting authority.
Proficiency with CRM systems, Microsoft Office, and sales analytics tools.
Ability to travel approximately 25–35%.

Nice To Haves

Experience with independent sales agencies and distributor networks.
Experience managing international sales channels.
Experience within the gift, garden, home décor, specialty retail, or outdoor living industries.
Knowledge of wholesale distribution and independent retail channels.

Responsibilities

Develop and execute annual sales plans to achieve revenue, profitability, and market share objectives.
Expand distribution across independent retailers, specialty retailers, garden centers, home décor stores, hardware retailers, and national accounts.
Increase customer acquisition, assortment penetration, average order value, and customer retention.
Analyze market trends, competitive activity, and customer feedback to identify growth opportunities.
Lead strategic relationships with OneCoast, Evergreen Canada, and Woodstock's international distributor network.
Manage key national and strategic accounts and support new account acquisition.
Develop training programs and serve as the primary Woodstock product and sales expert.
Analyze bookings, shipments, inventory positions, and market trends.
Develop sales forecasts and annual business plans.
Monitor performance against goals and track key performance indicators.
Represent Woodstock Chimes at major trade shows and industry events, including Atlanta Market, Dallas Total Home & Gift Market, Ace Hardware Convention, and Mid-States Distributing Show.