National Manager, Play

Breakthrough T1D•New York, NY

8d•$75,000 - $90,000

About The Position

The National Manager, Play reports to and works under the leadership of the National Director, Play. This role stewards and grows fundraising for Breakthrough T1D’s Play program by recruiting, developing, and supporting content creators and streamers. It serves as a trusted contact and advisor to prospective and current streamers, providing relationship-building, coaching, and hands-on support online and in person at gaming conventions, industry conferences, and in-person streaming events. The role leads an integrated approach to streamer recruitment and onboarding, event and campaign support, community management across Twitch and Discord, and creator engagement to increase fundraising participation and revenue. It helps deliver an excellent creator and community experience while maintaining accurate data and compliance with national program standards. The position also supports revenue growth through resource development, budget and event planning, data analysis, communications, and training. The role has direct annual revenue responsibility of $300,000 or more and requires approximately 20% travel, including overnight trips, as well as some evening and weekend work. Breakthrough T1D’s mission is to improve lives today and tomorrow by accelerating breakthroughs to treat, prevent, and ultimately cure type 1 diabetes and its complications, while making everyday life better for people living with T1D.

Requirements

At least 5 years of relevant fundraising experience, particularly in streaming, gaming, content creator relations, or peer-to-peer fundraising, including strategic planning, revenue generation, relationship stewardship, logistics, fiscal management, and event planning.
Direct experience recruiting, managing, and growing a streamer, content creator, or similar peer-to-peer fundraising community.
Proven success recruiting and executing creator-led charity events that raise $25,000 or more.
Familiarity with gaming and streaming culture, including Twitch, YouTube, and Discord.
Ability to influence and deliver results in a strategic, consultative role, with strong customer service, responsiveness, and collaborative issue resolution.
Strong relationship-building, project management, decision-making, and team-building skills.
Proficiency with technology supporting fundraising, including online giving and event management systems or platforms.
Detail-oriented with strong organizational skills and the ability to handle diverse assignments.
Ability to work with all levels of staff, streamers, and volunteers, and to influence and collaborate in support of success and accountability.
Ability to leverage external and internal relationships.
Excellent written and oral communication skills, including presentation delivery, influencing action, and instruction.
Strong active listening, observation, analytical, problem-recognition, and problem-solving skills.
Ability to work independently, exercise judgment, and take initiative.
Willingness to learn, grow, build competencies, and strive for excellence.
Proficiency in Microsoft Office.
Ability to maintain the confidentiality and security of information under the employee’s supervision.
Ability to travel approximately 20% of the time, or as program needs require, including overnight trips.
Ability to work some evenings and weekends.
College degree or equivalent combination of education and experience.
Ability to meet the stated physical demands, with reasonable accommodations available; duties include occasional lifting or moving of up to 25 pounds and infrequent lifting or moving of up to 50 pounds.

Nice To Haves

Experience with Tiltify and Salesforce.

Responsibilities

Drive $300,000 or more in annual revenue through streaming peer-to-peer donations and corporate sponsorships.
Recruit content creators and streamers across Twitch, YouTube, and emerging platforms; manage a pipeline from outreach and onboarding through fundraising activity and repeat streams.
Collaborate with the National Director, Play, and stakeholders to develop and deliver strategies and best practices for Play campaigns and events, including Game Over, T1D!, Pokethon, Raid for Research, T1.Done, and Creators for Cures.
Cultivate and steward relationships with current and past fundraisers, prominent creators, and industry contacts to improve retention and grow participation and revenue.
Evaluate fundraising, viewership, and creator participation KPIs; identify trends and actionable tactics aligned with program goals.
Educate creators on charity-stream best practices, donation platforms, and social fundraising.
Help creators activate their networks, sub-communities, and co-streamers to solicit funding and support.
Build and maintain pipelines of prospective streamers and community volunteers for campaigns and events, and support succession planning.
Coach streamers, partners, and volunteers using peer-to-peer fundraising best practices and learnings from internal and external programs.
Help manage the Play Discord server and coordinate volunteers who foster an active, welcoming community.
Work with Marcom, Community Engagement & Strategic Initiatives, and Program Resources stakeholders to increase awareness, engagement, and revenue.
Represent Play and Your Way (DIY) at gaming conventions, industry conferences, in-person streaming events, and other Breakthrough T1D events to build relationships, identify talent, and grow the community.
Lead Play’s video strategy across Twitch, YouTube, and social channels and support a diverse content calendar with national and chapter staff.
Share Play community stories and successes through social media, blog posts, and email communications.
Review trends with the National Director and stakeholders to identify opportunities for diverse audience recruitment and engagement.
Set up and manage fundraising and event platforms, such as Tiltify, and coordinate communications to past and prospective fundraisers.
Assist the supervisor with budget and forecast reviews; develop strategies and plans to address gaps and meet or exceed budget.
Maintain accurate records of streamer relationships, fundraising activity, and outreach in the CRM and fundraising platforms.
Collaborate with the Your Way (DIY) program on cross-program initiatives and represent it at events and other opportunities as needed.