Mgr, Retail Media Monetization

Tractor Supply Company•Brentwood, TN

22h•Onsite

About The Position

The Retail Media Operations Manager plays a critical role in scaling and operationalizing a fast-growing retail media network. This role will drive program management across the RMN, oversee ad operations workflows, support the commercialization of new ad products, and uphold brand standards across all advertiser-facing touchpoints. The role will work in a cross-functional environment, brings strong process orientation, and can balance strategic thinking with hands-on execution.

Requirements

5+ years of eCommerce or digital marketing experience required.
Cross-functional leadership and retail media experience required.
Bachelor’s degree from an accredited college or university in Business, Marketing, or related field required.
Any suitable combination of experience and education will be considered.

Nice To Haves

Brand or category management experience a plus
Master’s degree preferred.
Self-motivated leader with ability to serve as player and coach, with an entrepreneur drive who can partner and lead others to win in a complex, demanding, performance-driven environment
Strong problem-solving skills and willingness to roll up one’s sleeves to get the job done
Direct experience with Retail Media Networks and platforms such as Koddi, Kevel, Criteo
Digital media buying and planning experience within the shopper marketing, eRetail, or Retail Media Network space
Proven experience establishing strong working relationships with a wide range of team members and stakeholders

Responsibilities

Own and manage end-to-end program workflows across the retail media network, ensuring alignment across internal teams, agency partners, and platform vendors
Develop and maintain project timelines, milestone tracking, and status reporting for key RMN initiatives
Identify process gaps and implement scalable frameworks to support continued network growth
Stay informed on competing retailers' media network strategies and tactics, with particular emphasis on retailers that share overlapping brand partnerships with Tractor Supply Co.
Drive continuous improvement in the efficiency and effectiveness of the retail media monetization program, identifying opportunities to optimize processes, accelerate revenue, and scale operations
Manage campaign and creative process flows from intake through execution, ensuring accuracy, timeliness, and adherence to specs
Serve as a key point of coordination between sales, analytics, creative, and platform partners to resolve operational issues
Build and refine SOPs for campaign trafficking, QA, and reporting workflows
Support the go-to-market process for new ad products, coordinating across product, sales, and marketing to ensure launch readiness
Develop sales enablement materials, process documentation, and training resources for new offerings
Track product adoption and surface feedback to inform iteration and roadmap planning
Ensure consistent brand representation across all advertiser-facing events, materials, and reporting deliverables
Own templating and quality control for campaign performance reports, business reviews, and client presentations
Partner with creative and marketing teams to maintain visual and messaging standards