Merchandising Manager

Gameday Social Apparel•Sioux Falls, SD
•Onsite

About The Position

Gameday Social is a South Dakota-based fashion brand for women, founded in 2021 and certified as woman-owned. The company aims to elevate the social fan experience through licensed collaborations and has grown through innovative design, quality, and retailer and licensing relationships. The Merchandising Manager owns how collections go to market, under the guidance of the Chief of Merchandising. The role shapes a cohesive look for each collection, manages photoshoots from concept through final image delivery, develops seasonal catalogs, and creates marketing assets for retail partners. It bridges design with sales and marketing and requires strong cross-functional collaboration in a fast-moving fashion and sports environment. This is an in-person role in Sioux Falls, South Dakota. Compensation is $68,000–$92,000, depending on experience. Benefits include a healthcare stipend, 401(k) match, PTO, and more.

Requirements

  • 4–6 years of experience in merchandising, product, or creative roles in apparel or fashion.
  • Hands-on experience planning and art-directing photoshoots and catalogs.
  • Strong cross-functional experience in fast-moving environments.
  • A strong, trend-aware eye for women's fashion and a portfolio demonstrating it.
  • Experience creating marketing assets for wholesale or retail partners.
  • Strong organization and ability to manage multiple projects and deadlines.
  • Proficiency in Adobe Creative Suite, including Photoshop, InDesign, and Illustrator.
  • Experience supervising or mentoring others.

Nice To Haves

  • Licensed apparel or collegiate product experience.

Responsibilities

  • Partner with the Chief of Merchandising and CEO to create a cohesive look and story for each collection, guiding designers on color, styling, and direction.
  • Own seasonal catalog development from product selection through layout, imagery, and accuracy, with a data-driven, sell-through-first approach.
  • Plan and art-direct photoshoots, including concepts, mood boards, shot lists, models, styling, locations, schedules, and budgets; oversee image quality and final selections.
  • Collaborate with Sales and Marketing to create retailer-ready imagery, signage, in-store displays, and promotional content; coordinate co-marketing with retail partners and the sales team.
  • Coordinate product launches with Marketing so collections and licensing collaborations launch with a clear story.
  • Work with design, art, sales, and marketing to keep launches on schedule.
  • Supervise and develop a merchandising coordinator and manage product development designers.

Benefits

  • Healthcare stipend
  • 401(k) match
  • PTO
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