Membership Development Manager

Crecera BrandsOrlando, FL

About The Position

Hamlin House is seeking a highly driven, relationship-oriented, and commercially minded Membership Development Manager to lead membership acquisition, pipeline development, and revenue growth initiatives. This role is primarily focused on proactively generating, cultivating, and converting new membership opportunities while supporting a best-in-class member experience that reflects the Hamlin House brand. The Membership Development Manager will serve as the primary driver of membership sales performance, owning outbound business development efforts, relationship cultivation, pipeline management, and conversion strategy. Success in this role will be measured by the ability to consistently generate qualified membership opportunities, build meaningful relationships, and deliver measurable membership growth. The ideal candidate thrives in a hospitality-driven, performance-oriented environment and brings a strong sales mentality paired with polished communication, professionalism, and follow-through. This individual must be comfortable operating with a high degree of accountability, proactively creating opportunities, and driving results through both networking and direct outreach efforts.

Requirements

  • Four or more years of experience in sales, business development, hospitality, luxury service, membership sales, client relationship management, or other relationship-driven commercial environments.
  • Demonstrated success in proactive sales generation, business development, or relationship-based selling environments with measurable results.
  • Proven track record of achieving sales targets and driving revenue growth.
  • Comfortable operating in a highly visible, hospitality-forward environment requiring professionalism, responsiveness, and strong interpersonal presence.
  • Self-starter with strong organizational skills and the ability to manage multiple priorities in a fast-paced environment.
  • Strong interpersonal, presentation, negotiation, and relationship-building skills.
  • Experience managing CRM systems, sales reporting, and pipeline tracking.
  • Ability to analyze data and translate insights into actionable business strategies.
  • Passion for hospitality, community-building, and delivering exceptional experiences.

Responsibilities

  • Lead and execute proactive membership sales and business development strategies to drive acquisition, retention, and revenue growth.
  • Develop and maintain a highly active pipeline of prospective members through outbound outreach, networking, referrals, community engagement, and relationship cultivation efforts.
  • Consistently prospect and identify new membership opportunities through strategic outreach, events, partnerships, and local market visibility.
  • Manage the full sales cycle, including lead generation, presentations, tours, proposal development, follow-up, and closing.
  • Develop targeted sales approaches based on member needs, market trends, and competitive insights.
  • Own membership conversion performance and maintain urgency, responsiveness, and consistent follow-through throughout the sales process.
  • Actively generate referrals and cultivate strategic relationships within the local business, athletic, and community networks aligned with the Hamlin House brand.
  • Support the development and execution of membership pricing, promotional campaigns, and package offerings.
  • Build strong relationships with prospective and current members to foster engagement, satisfaction, and long-term loyalty.
  • Serve as a key ambassador for Hamlin House, representing the brand with professionalism and enthusiasm.
  • Deliver a high-touch, hospitality-driven experience throughout the membership sales and onboarding process.
  • Partner with operations and marketing teams to align messaging, offerings, and member experiences.
  • Gather member feedback and market insights to continuously improve programs, services, and engagement strategies.
  • Maintain consistent visibility within the club and broader community to strengthen relationships and reinforce brand presence.
  • Build, maintain, and manage a high-performing sales pipeline and CRM process.
  • Establish and consistently track sales goals, KPIs, outreach activity, conversion metrics, and membership performance indicators.
  • Maintain disciplined follow-up practices and detailed pipeline reporting to ensure visibility into sales performance and membership opportunities.
  • Analyze sales data, membership trends, and performance reports to refine strategies and improve results.
  • Implement scalable systems, tools, and best practices to support sustainable membership growth.
  • Ensure consistent execution of membership sales processes, standards, and operational expectations.
  • Proactively identify opportunities to improve sales effectiveness, pipeline management, and conversion performance.
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