Media Supervisor

Crossmedia Inc•New York, NY
•Hybrid

About The Position

Crossmedia is seeking a cross-channel Media Supervisor to join its Planning & Business Leadership Team. The role spans target analysis, plan development, client management, campaign execution and optimization, and integration and strategy. The Supervisor manages day-to-day team activity, promoting rigor and business accountability through strategic planning, and supports the Associate Director or Director with client-service needs. The Supervisor mentors and educates team members on best practices, particularly in campaign planning, while supporting excellence in campaign launch, execution, and reporting alongside Investment teams. The role calls for a resourceful problem solver who anticipates client questions, develops timelines, plans ahead, and communicates effectively. This is a New York-based position requiring proximity to the New York office, with a hybrid schedule of two to three days in the office.

Requirements

  • At least 5 years of experience in media planning at a media agency.
  • Strong cross-channel media planning and strategy experience, with an understanding of online and offline media.
  • Ability to translate business objectives, audience insights, and research into thoughtful media recommendations.
  • Strong client management skills, including confidence leading conversations, managing expectations, and building trusted partnerships.
  • Experience guiding, mentoring, and developing junior team members.
  • Strong analytical skills, including the ability to question data, challenge assumptions, and communicate compelling insights.
  • Excellent organizational and project management skills, including the ability to manage multiple priorities and anticipate upcoming needs.
  • Collaborative, resourceful, and solutions-oriented approach, with strong communication and interpersonal skills.
  • Interest in evolving media platforms, industry trends, measurement, and emerging technologies, including AI.
  • Familiarity with syndicated consumer research surveys such as MRI, Simmons, and YouGov.
  • High level of personal dedication and motivation.
  • Must be based near Crossmedia’s New York office; the role follows a hybrid schedule with two to three days in office.

Responsibilities

  • Develop and own media strategy elements in partnership with the Associate Director or Director, using cross-channel planning, activation, and foundational media principles to create a cohesive strategic narrative.
  • Collaborate with Investment, Redbox, and Strategy counterparts to incorporate actionable audience insights into strategic recommendations.
  • Oversee campaign timelines and ensure the execution team meets expectations.
  • Track budgets and manage flowcharts as an internal stakeholder.
  • Use internal tools including Vivvix/Pathmatics, YouGov, MRI/Simmons, Infegy, Commspoint, RBOO, and NMI; rigorously question data and its use, and build stories from data and insights.
  • Coordinate competitive analysis with the Analytics team, develop insights, and present the final analysis.
  • Ensure the team understands activation and tactical media plans, and maintain holistic media plan accuracy.
  • Serve as the key client contact for strategic plan details, timelines, and deliverable expectations.
  • Encourage media and creative integration through cross-agency presentations and timelines.
  • Understand client business objectives and identify how media can help achieve them.
  • Maintain an understanding of industry trends, media partners, and platforms.
  • Participate in Crossmedia training to support professional growth.
  • Mentor Planners and Assistants and provide ongoing feedback to support their development.
  • Build team spirit through strong communication.

Benefits

  • Hybrid work flexibility with in-office and work-from-home options, depending on role.
  • Open/flexible PTO or annual leave, with US- and UK-specific policies.
  • Sponsored healthcare options and agency-wide physical and mental health support.
  • 401(k) with company match in the US; generous pension in the UK.
  • Paid sabbatical at significant milestone anniversaries.
  • Generous paid parental leave policy.
  • Life milestone recognition and support.
  • Pursuit of Happiness Fund for activities such as travel, enrichment classes, fitness memberships, or professional development.
  • Cell phone and technology reimbursement.
  • Student loan payment plan in the US.
  • Tuition reimbursement.
  • Learning and development and training programs.
  • Burgers.
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