Media Strategist: Haslam College of Business, Marketing & Public Relations - UTK
About The Position
This position oversees the development and promotion of a business college podcast and related digital marketing campaigns. The position requires a strong command of the written word and a background in editorial content creation. This role blends content strategy, research, digital storytelling, and audience engagement to expand the reach and impact of podcast programming across digital platforms. The Podcast and Marketing Producer unites communications, marketing, and academic partners to facilitate podcast content creation and digital promotion using social media and SEO/GEO/AEO best practices. This role directly influences the visibility, reputation, and audience engagement of Haslam’s podcast initiatives and digital marketing efforts, supporting college and institutional storytelling and outreach.
Requirements
- Strong command of the written word.
- Background in editorial content creation.
Responsibilities
- Oversees the development and promotion of a business college podcast and related digital marketing campaigns.
- Blends content strategy, research, digital storytelling, and audience engagement to expand the reach and impact of podcast programming across digital platforms.
- Unites communications, marketing, and academic partners to facilitate podcast content creation and digital promotion using social media and SEO/GEO/AEO best practices.
- Directly influences the visibility, reputation, and audience engagement of Haslam’s podcast initiatives and digital marketing efforts, supporting college and institutional storytelling and outreach.
Benefits
- Career development and coaching
- Continued education
- Extensive list of development and training possibilities
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
