Media Solutions Specialist

SpartanNash • Grand Rapids, MI

13d • Onsite

About The Position

This role is responsible to support the execution and implementation of assigned Company marketing programs and activities; work with various internal and/or external teams to coordinate, communicate, distribute, etc. integrated marketing solutions.

Requirements

• Bachelor’s degree (required) in Advertising, Communications, Business Administration or related area or equivalent combination of education and experience.
• Three years job experience in Marketing, Advertising, or related area.
• Strong written and verbal communication skills.
• Must have attention to detail and effective planning, organization, prioritization and project/time management skills to meet deadline driven timelines.
• Ability to work collaboratively with internal associates, including management and external customers.
• General knowledge of marketing strategies and basic analytical skills.
• Proficient computer skills including Microsoft Office (Word and Excel) required.

Nice To Haves

• Experience with Marketing software and tools preferred (i.e. C3, AdWords Google, Facebook Developer, Salesforce, etc.)
• Knowledge of marketing software and tools helpful depending on assigned area: Digital – Wordpress, Drupal, Email clients and browsers, Social monitoring and posting tools (i.e. Hootsuite, Radiaan 6, and Facebook Business Manager) and photo editing software.

Responsibilities

• Assist in the development, execution, tracking and optimization of assigned Marketing program, campaign, and/or Advertising projects.
• Assist in the planning of assigned marketing strategy, solution, and/or program to drive Company profitability.
• Prepare, maintain and distribute marketing materials and communication pieces (i.e. emails, news letters, website content, guides, brochures, etc.) across various platforms/channels for assigned marketing program(s); ensure Company marketing message is integrated and consistent across departments.
• Work with various internal departments and external customers (i.e. vendors, retailers, agencies, etc.) to execute marketing programs and/or solutions that support the Company brand and overall marketing initiatives.
• Develop and maintain marketing project schedules and status reports; may obtain cost estimates and track actual expenses.
• Create various reports (i.e., program utilization, consumer insights, engagement, redemption, cost analysis, etc.), prepare analysis, and make recommendations to enhance programs and solutions; communicate information accordingly.
• Assist in assigned budget tracking and provide reporting to management to support financial/budget analysis.
• Work with vendors and internal departments as directed to ensure financial numbers are accurate.
• Maintain current knowledge of industry trends and best marketing practices; make recommendations to improve current programs and processes.
• Additional responsibilities may be assigned as needed

Benefits

• robust and competitive Total Rewards benefits package

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level