Media Manager- Miami, FL (Onsite)

Loud and Live Inc•Miami, FL

1d•Onsite

About The Position

The Media Manager plays a dual role – leading media client relationships while driving strategic media planning and buying across all traditional and digital channels. This individual serves as the main point of contact for agency media clients, responsible for translating marketing goals into actionable media plans, negotiating media buys, overseeing campaign execution, and analyzing performance to ensure measurable ROI. This position requires both strategic and executional expertise: a mix of client-facing relationship management and hands-on media buying experience in TV, radio, OOH, and digital.

Requirements

Bachelor's Degree or equivalent experience
4–6 years of experience in media buying, media planning, or client services within an agency or brand environment.
Strong understanding of traditional and digital media, including measurement tools and analytics platforms.
Proven success managing multiple accounts and campaigns simultaneously.
Proficient in Microsoft Office Suite (Excel, PowerPoint, Word) and media planning tools.

Nice To Haves

Bilingual (English/Spanish) preferred.
Passionate about entertainment, sports, and multicultural marketing.

Responsibilities

Develop and execute multichannel media strategies, including TV, radio, print, OOH, grassroots, and digital.
Negotiate media rates, placements, and added value with vendors to maximize efficiency and exposure for clients.
Analyze market trends, consumer insights, and audience data to inform buying strategies.
Collaborate with digital media teams to integrate paid social, OTT/CTV, and programmatic campaigns into holistic media plans.
Manage relationships with media partners across both General Market and Hispanic Market segments.
Track performance metrics, optimize campaigns in real time, and deliver post-buy reports with actionable insights.
Serve as the primary client contact, managing day-to-day communication and ensuring marketing initiatives align with business goals.
Lead strategic planning discussions and collaborate with internal departments to ensure cohesive execution.
Develop and present integrated marketing strategies and post-campaign performance reports to clients.
Manage client budgets, timelines, and deliverables, ensuring projects stay on track and within scope.
Identify new opportunities for growth and innovation across client accounts.
Coordinate with project management and accounting teams to ensure accurate vendor billing, reconciliation, and reporting.
Work alongside creative teams to ensure assets meet media specifications and are delivered on time.
Maintain media planning tools, trackers, and budget documentation.
Support onsite activations and experiential programs when media is integrated into live events.